In this episode, host Rob Cairns sits down with Joshua Gould, the Founder and CEO of The Big Word, to explore the critical role that relationships, trust, and human connection play in business growth and adapting to technological changes. Joshua shares his extensive entrepreneurial journey—from selling beer in UK call centers to pivoting a international military contracting firm into a digital, AI-driven language translation powerhouse. Together, they discuss the balance between optimizing workflow via automation and retaining the invaluable human factor that sets a brand apart.