
Ryan O'Connor is a Co-founder and VP of Growth at Worth eCommerce. At Worth eCommerce, Ryan has worked with over 1,000 eCommerce clients to turn their email strategy into a valuable profit source. Before building Worth eCommerce, Ryan was the Founder of Gobysavvy, a UX design agency for eCommerce companies. He also founded Clusiv and was a UX Mentor at CareerFoundry. Ryan holds a master's degree in psychology from California State University, Long Beach. In this episode… Do you use SMS as part of your eCommerce brand's marketing strategies? How can SMS serve you even better than social media ads? What is the best kind of content to share with your subscribers through SMS for increasing engagement? In this episode of the Relationship Commerce Podcast, Dean Dutro and Ryan O'Connor, the Co-founders of Worth eCommerce, sit down to discuss the best SMS marketing strategies for eCommerce brands. They talk about the benefits of SMS and email marketing, the best content to send to your SMS subscribers, and how to effectively implement an SMS strategy for your brand.
Aug 17, 2021
33 min

Navin Jain is the Strategic Account Executive for SMS at Klaviyo, a company that helps businesses own their marketing and create great customer experiences. Navin is SMS Strategy Certified and has many years of experience driving sales in both the retail and real estate spaces. Before joining Klaviyo, he honed his skills as the Enterprise Sales Representative at Promoboxx, Manager of Revenue Development at GuideSpark, and National Account Sales Executive at Asure Software. In this episode… Are you a growing eCommerce brand that isn't getting enough from your email marketing strategies? Do you want to get in front of your desired customers — and stay in front of them? You're in luck: SMS marketing may be the answer. In this episode of the Relationship Commerce Podcast, Dean Dutro sits down with Navin Jain, Strategic Account Executive for SMS at Klaviyo, to talk about the benefits of SMS marketing. Navin shares the best SMS approaches for conversion, why you should use SMS as a complementary strategy, and the mistakes you need to avoid with SMS marketing. Plus, Navin discusses how to have a successful holiday season with SMS at the helm and how these techniques can increase your revenue in a short amount of time.
Aug 13, 2021
38 min

Bryan Spunt is the Chief Executive Officer of Seek Discomfort, a clothing brand launched in May 2018 by the founders of the Yes Theory YouTube channel. He is also the Co-founder and Chief Smile Officer of Big Smiles Program, a nonprofit art program that works with children's hospitals in Los Angeles. He is also an Advisory Board Member for PopSockets. Bryan is a serial entrepreneur with a passion for living a balanced and full life. He finds the same level of commitment to his health, hobbies, and relationships as he does to his business endeavors. He believes this is the key to sustainable success and long-term happiness. In this episode… Do you leverage social media to market your eCommerce brand? Do you know how to create connections and build good relationships with your eCommerce customers? In this episode of the Relationship Commerce Podcast, Bryan Spunt, the CEO of Seek Discomfort, joins Dean Dutro to talk about social media marketing, building connections, and growing eCommerce brands. Bryan also explains how he got started in eCommerce and the role mentorship has played in his career.
Jun 22, 2021
43 min

Jimmy Zona is the Director of eCommerce and Digital Marketing at Turbie Twist, a company that makes super absorbent microfiber hair towels with over 30 million sold to date. Jimmy is a seasoned business executive with over nine years of experience in operations management and content production across multiple sectors. Under his leadership, he's grown Turbie Twist's revenue to $1 million per year and increased their site traffic from 2,000 visits a month to over 70,000. Jimmy has been featured in the Inc. 500. In this episode… Have you been facing challenges with your logistics as your eCommerce business continues to grow? Do you know what alternative options you have to fix your problems? In this episode of the Relationship Commerce Podcast, Dean Dutro interviews Jimmy Zona, the Director of eCommerce and Digital Marketing at Turbie Twist, about how to decide on which logistics strategy to use for your growing eCommerce brand. They also discuss leveraging SEO to increase traffic and sales and the importance of being a constant learner. Stay tuned.
Jun 15, 2021
43 min

Tatiana Mercer is the Co-founder of Three Spirit Drinks, a company that makes plant-based, nonalcoholic elixirs. The brand is now leveraging one of the fastest-growing sectors in the drinks market: alcohol-free beverages. She is also the Co-founder of Beyond Alcohol, a primarily eCommerce-based business that recently entered the US market. Before Three Spirit Drinks, Tatiana was the Founder of BarChick, a platform for discovering the world's best bars. She also worked as a Sales & Marketing Executive at Future Capital Partners Limited. In this episode… If you are a sole entrepreneur, have you ever considered getting a business partner for your eCommerce brand? Do you know the benefits of having co-founders or business partners? Tatiana Mercer, a Co-founder of Three Spirit Drinks, joins Eric Stopper in this episode of the Relationship Commerce Podcast to talk about the benefits of having business partners. Together, they discuss how the team behind Three Spirit Drinks built a non-alcoholic drink brand out of London. Tatiana also talks about some of the plant ingredients they use to make drinks and the benefits of educating customers about your eCommerce brand.
Jun 10, 2021
29 min

Dan Nikas is the Founder and Owner of Elite Brands, Gearbunch, and The Social Media Mechanic. Elite Brands brings together like-minded entrepreneurs who want to expand and grow their business to the next level by focusing on building a brand. Gearbunch was created in 2016 to offer one-of-a-kind printed leggings, apparel, and accessories for prices that are drastically more affordable than the competition. In their first year alone, they turned over $4 million. He is a former Homicide Detective Sergeant of 17 years who leveraged his policing skillset to eCommerce in 2015 when he first started Gearbunch. He is also a Facebook Blueprint Lead Trainer and an in-demand keynote speaker at industry events worldwide. In this episode… Have you set up effective systems and strategies for running your eCommerce business? Do you have planned and strategic action steps for building trust with your existing and potential customers? Dan Nikas, the Founder and Owner of Elite Brands and the Owner of Gearbunch, joins Eric Stopper in this episode of the Relationship Commerce Podcast to talk about the benefits of having effective systems and strategies for your eCommerce brand. Dan also talks about the importance of building trust with customers and explains why entrepreneurs must understand the inner workings of their businesses.
Jun 8, 2021
34 min

James Milam is the Founder and CEO of Know Headphones, a consumer electronics brand that gives a portion of its profits directly to supporting teachers and US public schools. Through their efforts, Know Headphones is helping over 32 million students. He has over 20 years of experience bringing products to market by utilizing a global supply chain. James was the VP of Operations and Procurement at Zero Motorcycles Inc. and previously worked as the Senior Director of Sourcing and Procurement at Owlet Baby Care. He studied Mechanical Engineering at Western Kentucky University and worked in Contract Manufacturing with Burton Snowboards. In this episode… Are you a new entrepreneur in the eCommerce space? Are you worried about growing your brand during the pandemic? James Milam, the Founder and CEO of Know Headphones, is Eric Stopper's guest in this episode of the Relationship Commerce Podcast. James explains how he grew his headphones brand during a pandemic. James also talks about his entry into the eCommerce space, launching a product during the COVID-19 crisis, and the benefits of being a persistent entrepreneur.
Jun 3, 2021
24 min

Kara Goldin is the Founder & CEO of Hint Inc., a healthy lifestyle brand that produces award-winning, unsweetened flavored water as well as scented sunscreen that's oxybenzone and paraben-free. She has received numerous accolades including being named EY Entrepreneur of the Year for Northern California in 2017, one of Instyle's 2019 Badass 50, and one of Fortune's Most Powerful Women Entrepreneurs. Kara is also the author of Undaunted: Overcoming Doubts and Doubters and host of The Kara Goldin Show. In this episode… Have you been thinking about creating an innovative product to serve a certain audience? Is there a similar — but boring — item in the market that could use a boost in value to create a better product? In this episode of the Relationship Commerce Podcast, Kara Goldin, the Founder and CEO of Hint, joins Dean Dutro to explain how something simple and boring can be re-created to produce a revolutionary product for the market. Kara talks about her journey to founding Hint, the challenges she faced along the way, and why she focuses on direct-to-consumer sales for her brand.
Jun 1, 2021
47 min

Neely Woodson Powell is the Founder and CEO of Charleston Shoe Company, a shoe company for everyday women based out of Charleston, South Carolina. Neely is an entrepreneur who started selling shoes from Mexico with just a few suitcases. In 2009, when she began dreaming about her own brand, she enrolled in an accessories design program at the Savannah College of Art & Design. She drew upon her shoe and accessory design coursework and, in collaboration with a fourth-generation cobbler in Mexico, launched her own line of hand-sewn footwear. Charleston Shoe Company's shoe line has been sold in over 300 boutiques in the US from Miami to New York. They now have their own 26 stores spread around the US. In this episode… How much have you been delegating in your eCommerce business? What duties do you handle and which ones do you assign to others? How involved are you in the everyday operations of your business? In this episode of the Relationship Commerce Podcast, Neely Woodson Powell joins Eric Stopper to discuss the lessons she has learned about delegating too heavily and keeping a business afloat during a pandemic. She explains how her company has been impacted by the COVID-19 pandemic, what she did to overcome business challenges, and shares her advice on how to effectively manage a business during a pandemic.
May 27, 2021
31 min

Pete Williams is the Co-founder, CEO, and eCommerce Marketing Director for Simply Headsets. He is an award-winning marketer, entrepreneur, and author from Melbourne, Australia. He is a Southern Region Finalist in the Ernst & Young Entrepreneur of the Year Program, a Small Business ICON (Best-in-Class) Recipient, and an Australian Business Award Winner for Marketing Excellence. He is also the Author of the books, Cadence: A Tale of Fast Business Growth, 10% Wins: A Roadmap for Achieving Exponential Growth in Any Business, and How to Turn Your Million-Dollar Idea into a Reality (From the Man Who Sold the MCG). Pete's other companies include Infiniti Telecommunications, SpringCom, and Preneur Group. He is also a Professor of Practice at Deakin University, where he works with students to bridge the gap between the textbook and the boardroom. In this episode… Did you know that repeat customers are the best drivers of business growth? Are you aware that positive feedback from your customers can help increase your eCommerce brand's value among your competitors? In this episode of the Relationship Commerce Podcast, Pete Williams, the Co-founder, CEO, and eCommerce Marketing Director for Simply Headsets, joins Dean Dutro to talk about the value of investing in repeat customers. Pete explains how he ensures repeat sales for his eCommerce business, talks about the seven levers for business growth, and explains how an eCommerce brand should handle wholesale orders.
May 25, 2021
40 min
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