![Truth Time! I'm Totally Stuck In My Business [Ep #161]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, I’m going to talk about the total truth of you about how stuck I am in my business and how I’m not showing up. Stay tuned.
“THE LONGER YOU’RE IN BUSINESS IT DOES NOT GET EASIER, THE MORE MONEY YOU MAKE, IT DOES NOT GET EASIER. THE FASTER YOU GROW, IT DOES NOT GET EASIER.”
Today is a bit of a struggle mentally and I’m doing a lot of reflection on my business. And I’m very much aware that I’m not showing up to my business the way that I should. We always talked about productivity, about how to improve your time, how to show up to your business better.
And I thought it was important for me to also share when things aren’t going great and it doesn’t always have to be me inspiring you or provoking you to make a change.
Stay Tuned to learn more!
IN THIS EPISODE:
[0:50] My struggles mentally and reflection on my business.
[1:50] I thought it was important for me to share when things aren’t going great and it doesn’t always have to be me inspiring you or provoking you to make change.
[2:30] How I adore watching RuPaul’s Drag Race.
[5:18] I want my business to grow but at the same time I don’t want to put in a ton of effort to help it grow.
[6:11] How being an entrepreneur gets exhausting.
[6:22] My realizations during shutdown.
[7:05] The difference between someone who’s broke and “unemployed” and someone who has a successful business is implementation’.
[7:49] “If you’re not putting your productivity and creativity out there then it doesn’t really amount to anything.”
[8:50] The action steps I am thinking and planning to get my team on board.
[9:34] How I take full responsibility for how I’m not showing up.
[10:35] This episode is a bit of transparency as to what’s going on in the background.
[12:51] I hope this episode gives you solace to know that even I struggle with those things regardless of where you are in your business journey.
EPISODE RESOURCES:
Connect with Me :
WEBSITE: http://www.maximizedbusiness.ca
IG: @AndreaMaximND
Facebook: Maximized Business
Event: Masterclass
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Sep 7, 2020
13 min
![So You're An Introvert... So What? [Ep #160]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, we are going to talk about being identified as an introvert or an extrovert and how your business doesn’t care about your enneagram. Stay tuned!
“IF YOU DON’T WANT TO SHOW UP ON SOCIAL MEDIA, YOUR BUSINESS IS NOT GOING TO BE AROUND FOR VERY MUCH LONGER ESPECIALLY WITH THE WAY THINGS ARE.”
Who cares if you’re an extrovert? Who cares if you’re an introvert? Who cares if you’re an ISTJ or an ENTJ or whatever that Myers-Briggs tells you. Who cares if you’re an (obliger), if you’re an upholder? Who cares what your enneagram number is?
All these things tell us and give us insight into why we are, what we are and they help define us. But I’m going to do a bit of a rant here and say if you are using these little quizzes, these characteristic types, these personality traits that you have. And you’re using it as a reason for why you can’t show up to your business, this is why I want to tap this conversation.
Stay Tuned to learn more!
In This Episode:
[1:20] The work you have to put into if you want to run a podcast.
[2:00] An online summit that inspired me about figuring out your energy flow.
[2:55] Reflection on being an introvert and why did it trigger me?
[3:12] My experience in early BBD days with James Wedmore talking about introverts versus extroverts.
[4:24] “Who cares if you’re an extrovert? Who cares if you’re an introvert? Who cares what your enneagram number is?”
[5:13] Never use these little quizzes, these characteristic types, these personality traits that you have as a reason for why you can’t show up to your business.
[6:14] I reflected on how many people say that they can't do live seminars, or go on camera, or do Facebook live because they are introverted.
[6:31] “If you don’t want to show up on social media, your business is not going to be around for very much longer especially with the way things are. Everything is moving virtual whether we want it or not.”
[7:00] I never attach myself to what my enneagram says.
[8:01] “Just because you are an introvert doesn’t give you any excuse to stay at home, to stay behind your computer, to not engage with people, to not go out and promote yourself.
[8:40] “It doesn’t matter what your enneagram says, or Myers-Briggs says if you will not adopt or adapt to the alternative that is going to help you get outside of your comfort zone and grow.”
[8:50] “Allow yourself to leverage your abilities as a healer, as a business owner, as someone who needs to market themselves.”
[9:25] “The way the businesses are going and the speed to which businesses are closing dictates that you adopt, adapt or die.”
[10:30] How going outside of my comfort zone helped me gain the traction and the speed to which I grew my business today.
[11:57] An eye opening experience for me when I needed it was The Four Tendencies by Gretchen Rubin.
[12:08] The definition of an obliger and that’s who I am.
[13:53] These are just terminologies that are putting you into a very well thought out little box, but certainly aren't containing you to what those definitions are.
EPISODE RESOURCES:
Connect with Me :
WEBSITE: http://www.maximizedbusiness.ca
IG: @AndreaMaximND
Facebook: Maximized Business
Event: Masterclass
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Aug 31, 2020
16 min
![Four Steps to Financial Freedom with Ryan Burklo [Ep.#159]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, we’re going to get very serious about your finances, and you’re going to learn the four steps that you need to take to financial security. Stay Tuned!
FINANCIAL FREEDOM COULD BE HARD, BUT THESE STEPS ARE THE ESSENTIAL KEYS.
With the pandemic outbreak, as businesses attempt to close and go way down rock bottom, let us talk about proper financing and the keys to being successful with achieving financial freedom.
Ryan Burklo, a Retirement Income Certified Professional will go through with us and explain pensively the essential and must steps to be followed to pull off financial freedom effectively.
Stay Tuned to learn more!
IN THIS EPISODE:
[0:43] Introduction and context for today’s episode – the four steps to financial freedom.
[3:06] Who is Ryan Burklo? How did he have his passion for helping Naturopathic Doctors?
[5:09] How did the given advice change and become different now that we have this ongoing pandemic.
[6:35] The essential steps that you need to follow to get financial freedom.
[12:18] Recommended initial stepping stone for people to know where their money is allocated.
[14:21] 1st Step: Details with regards to protecting your income.
[18:31] 2nd Step: Elaboration of cash flow matters.
[21:09] 3rd Step: What is Money Liquidity?
[24:09] 4th Step: Managing Debt as the last step.
[28:50] Common misconceptions about debts.
[33:00] Doing a work that sucks now is all you’re going to make it better in the future.
[33:43] Ryan’s final takeaways and recommendations.
EPISODE RESOURCES:
Ryan Burklo, RICP® is a financial planner, co-owner of Quantified Financial Partners, and co-host of the podcast Holistic Finance. Through his work as a financial planner he helps Medical Professionals make decisions on both their personal and business finances. He lives in Seattle, WA with his wife and two kids.
Connect with Ryan Burklo :
Website: https://quantifiedfinancial.com
Podcast: Holistic Finance Podcast
Twitter: @RyanBurklo
Facebook: @Holisticfinanceqfp
LinkedIn: RyanBurklo
Connect with Me :
WEBSITE: http://www.maximizedbusiness.ca
IG: @AndreaMaximND
Facebook: Maximized Business
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Aug 24, 2020
37 min
Video
![Protect Your Practice During a Pandemic with Dr. Tyna [Ep #158]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, we’re going to talk about protecting your practice during this pandemic, this is a must listen to episode. Stay Tuned!
MANAGE YOUR BUSINESS PROPERLY EVEN WITH THIS PANDEMIC PROBLEM AROUND THE GLOBE
The Covid-19 Pandemic really made many practitioners’ minds decide to close their practices and businesses due to massive economic shutdowns. But didn’t we know that there can be a great solution to the problems that we are facing right now. It is significant to maintain mental firmness and formulate strategies to build things up again.
We are with Dr. Tyna Moore, a Naturopathic Doctor and Chiropractor, who will share with us her relevant experiences and elaborate her lucrative ideas and recommendations that you will surely love to listen to.
Stay Tuned to learn more!
In This Episode:
[0:41] Introduction and context for today’s episode – Protecting your practice during this pandemic.
[9:13] Who is Dr. Tyna? What is her career status and background?
[11:37] How can people manage to do things now with this year’s pandemic problem.
[18:00] Experience Description – Recounting Dr. Tyna’s starting days and how she got her fighting spirit.
[22:37] Dealing with bankruptcy – A must hear investment tips with Dr. Tyna.
[25:07] What is the proper mindset to have and the mindset that needs to be eliminated with regards to negativity.
[30:38] Pivoting with business, working on a different angle or approach, the things that need to be innovated.
[38:36] Dr. Tyna’s big final takeaways…
[45:17] “Understand that if you don’t show up for your business, your business won’t be around”
EPISODE RESOURCES:
Connect with Dr. Tyna Moore :IG: @DrTyna
Facebook: DrTynaMoore
Connect with Me :
WEBSITE: http://www.maximizedbusiness.ca
IG: @AndreaMaximND
Facebook: Maximized Business
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Aug 17, 2020
47 min
Video
![Your Legal Rights as a Contractor [Ep #157]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, I’m going to go over the real legalities of being an Independent Contractor, since the last episode I have been in and dated by people who know that they are not treated as Independent Contractor. Let’s find out, Stay Tuned!
THE LEGAL RIGHTS OF BEING AN INDEPENDENT CONTRACTOR SHOULD ALWAYS BE ACKNOWLEDGED
If you signed as an Independent Contractor and you feel like you are treated as an employee, then you need to pay attention to this. Keep in mind that there is a huge difference in legal rights and responsibilities between signing a contract as an employee and as an independent contractor.
If you are a business owner, make sure to review the rules with what type of contract you signed with the practitioner; there will be a massive issue of taxation if the government would find out your wrongdoings. So better be fair and stay in line with the contract and/or agreement.
Stay Tuned to learn more!
In This Episode:
[0:49] Introduction and context for today’s episode – the legalities and rights of being an independent contractor with a business/clinic owner.
[5:01] The rules and regulations, and the legal rights of being an independent contractor and an employee.
[9:06] What ensues to the business owner if you came to the government with the issue of mistreatment as an employee.
[10:30] Get to know: Top Three Ways to easily determine an Independent Contractor and an Employee.
[16:32] Remember: “You have the luxury of working out of somebody’s space who has traffic, but it is still your business, your entity, and full responsibility.”
[18:06] How does my employee contract work and what does it look like?
[20:10] One final aspect of the employee contract that I was unaware of.
[23:38] If you are looking for more mentorship, support, and business experience, you should search out for employeeship!
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Aug 10, 2020
26 min
Video
![Contractor vs Employee vs Owner With Dr. Caitlin Fanning, ND [Ep #156]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, you are going to learn about real world knowledge on what can go wrong very quickly as an independent contractor, and what life looks like as a business owner, Stay Tuned!
BEING TRIUMPHANT ON THRIVING FROM BEING AN INDEPENDENT CONTRACTOR TO BEING AN ACTUAL BUSINESS OWNER!
Being an independent contractor has a lot of things to be aware and work with. Always keep in mind that there is a huge difference between an independent contractor and an actual business owner. Never be an employee of someone else’s business if you are an independent contractor, nurture no more other business than yours only.
We have Dr. Caitlin Fanning, a Naturopathic Doctor, who will guide us on her journey to being successful, and her experiences on being an actual business owner.
Stay Tuned to learn more!
In This Episode:
[0:47] Introduction and context for today’s episode – the significant difference between an independent contractor and an actual business owner.
[6:50] Who is Dr. Caitlin Fanning? What profession is she in and how’s her journey up to this point?
[9:01] What prompted Dr. Caitlin to shift from being an independent contractor to an actual CEO of her own business.
[13:09] Journey Description: Real life learnings and contract preferences through elaborated experiences of Dr. Caitlin.
[17:57] The actual ‘Red Flags’ of being an independent contractor in another’s business or clinic.
[23:44] Suggestions on properly dealing with cancellation of contracts.
[26:47] How did Dr. Caitlin succeed with her Patient Retention Rate and her significant steps on the journey.
[29:39] What is it like to have a virtual assistant – experiences with Dr. Caitlin.
[33:54] Notable advice by Dr. Caitlin on balancing time between being a Mother and an actual Business Owner.
[36:46] Dr. Caitlin’s final takeaway.
EPISODE RESOURCES:
Connect with Dr. Caitlin Fanning :
WEBSITE: www.pacificcoastintegrativehealth.com
Facebook: Dr. Caitlin Fanning
Connect with Me :
WEBSITE: www.maximizedbusiness.ca
IG: @AndreaMaximND
Facebook: Maximized Business
Related Episodes
Ep 154: Get Out of the Contract Trap
Ep 113: How To Negotiate An Amazing Contract And PROFIT – For Health Practitioners
Free Master class: 3 Step Framework to Merging Your Practice Online
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Aug 3, 2020
43 min
Video
![Business May Be Open, But It’s Not The Same Since COVID [Ep #155]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, we are going to talk about the realities that you might be facing now that the doors are opened but the pandemic is far from over, you need to know that you’re not alone. Stay Tuned!
THERE ARE MANY GREAT IDEAS TO WORK ON TO RECUPERATE YOUR BUSINESS AS DOORS ARE NOW OPENING FROM PANDEMIC SHUTDOWN.
Covid-19 has really hit us from rock bottom, many businesses have been affected as the economy temporarily shuts down to eliminate the existing virus among many countries.
Now that we are slowly opening, we are well aware that you might be probably still worried for what is safe and what is not, and the inevitable pressure of ‘what should I do’ to recover my business that was once running good. There are many ways to innovate your strategy with regards to marketing.
Stay tuned!
IN THIS EPISODE:
[1:29] Common expectations that we have in mind right now with regards to our businesses, which are quite not really met.
[4:26] An important advice that you need to listen to.
[4:55] “Should I be maintaining this standard perhaps antiquated model of running my business, where it’s only in office?”
[5:56] “What can I start leveraging, what can I create that allows me to make money?”
[6:44] Countless benefits are found upon merging your business online and offline.
[7:53] It is important for you to be showing up to your business and figuring out how you can start.
[9:30] “There are so many ways and opportunities that you have that you just may not be able to see right now!”
[10:45] “Whatever you did to build your business to this point, whatever happened, whatever experiences that you had, they are not a dictator of your future, positive and negative.”
[12:13] ‘Don’t abandon what you’ve built but let’s just make it a whole lot better.”
EPISODE RESOURCES:
Connect with Me :
WEBSITE: www.maximizedbusiness.ca
IG: @AndreaMaximND
Facebook: Maximized Business
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Jul 27, 2020
13 min
![Get Out of the Contract Trap [Ep. #154]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, we are going to talk about the Contract Trap and how you can either get away with it right away or just don’t fall into it to begin with. Stay Tuned!
“YOU SHOULD BE AN INDEPENDENT CONTRACTOR THAT RUNS YOUR OWN BUSINESS; YOU ARE NOT AN EMPLOYEE OF THE CLINIC.”
“NO ONE IS GOING TO HELP YOU ACHIEVE THE SUCCESS THAT YOU WANT AND GROW YOUR BUSINESS TO THE LEVEL THAT YOU WANT IT TO, EXCEPT YOU.”
Many Practitioners often deal with Contract Trap as they set foot into the business. We have to understand that we have major responsibilities as a contractor of a clinic. You should not run any other business than yours and take on full accountability of your billings, expenditures, and most especially your clients.
Keep in mind that you should run at your own pace and do not fully depend upon the clinic itself, remember that it is not there to promote your business but rather be only as a place of revenue. Do not fall into the Contract Trap!
Stay Tuned to learn more!
IN THIS EPISODE:
[1:06] What is a Contract Trap? Understanding Contract Trap and your responsibilities as a Contractor.
[2:07] “No one is going to help you achieve the success that you want and grow your business to the level that you want it to, but you.”
[3:55] Smart recommendations: The business owner won’t run your business, and is not there to help you succeed; only you yourself will. So be an independent contractor and take unto the role.
[7:52] Take full responsibility of every single person that book with you and all of the potential clients that you have.
[10:32] Be smart with your Marketing Strategy, promote no other business than yours only.
[12:15] It is important to duplicate every Patient contact that you see.
[15:15] ‘Get out of Contract Trap immediately! Don’t Fall into it to begin with, remember that the buck starts and stops with you.’
EPISODE RESOURCES:
Connect with Me :
WEBSITE: www.maximizedbusiness.ca
IG: @AndreaMaximND
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Jul 22, 2020
16 min
![Social Media Update for 2020 [Ep #153]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
If you are doing any form of Social Media Marketing, or trying to get people from Facebook, Instagram, or Google into your offices, then this Episode is a must listen to, because the way we are approaching Social Media is all based on really old knowledge, it is totally different and that’s where we’re going to be exposed today.
THE WAY WE ARE APPROACHING SOCIAL MEDIA IS COMPLETELY DIFFERENT NOW THAN EVEN ABOUT WHAT I THOUGHT.
I’m about 75% of the way into where it is now but even what Eden Choubeta mentioned about different demographics and what the Social Media platforms are looking for. Even I learned about this interview, so please listen to this if you’re planning on doing any form of Social Media Marketing, whether organic or paid. So let’s jump into that interview now.
Stay Tuned!
In This Episode:
[0:55] Andrea introduces her friend, Eden Choubeta who is involved in the tech space. Eden will be giving us a lot of important information around where social media is going.
[2:50] What brought Eden into this whole realm of helping with sales and marketing?
[3:30] Eden is the digital marketing guy behind LeadSprout which is his digital marketing agency. He works with small to medium size businesses helping them improve their lead flow, build multiple streams of leads for the business
[3:50] Eden has been doing this business for about 5 years, he said that there's lots of changes since he started; things that he learned way back when.
[4:01] “The cool thing is that the fundamentals always stay true but there’s always these details that change seemingly every week on all the platforms.” ~Eden
[5:12] ‘Technology is not our wheelhouse’ in the practitioner health and fitness industry.~Andrea
[6:01] “I would love to hear what you have been finding in these local businesses with regards to turning the tap on, what are those initial places that we can start.” ~Andrea
[6:44] “The primary issue for most businesses is; you’re in the business for the bottom line and you only do that with increased sales and more customers’ better retention. And the best way that I see it working these days would be online advertising.”~Eden
[6:50] The differences between Traditional and Online Advertising.
[8:52] “What the most beneficial Online Marketing Platforms?”~Andrea
[9:42] Selecting the right platform for your product.
[11:64] SEO and SEM, Search Engine Marketing vs. the SEO which is organic.
[14:32] “You have to think of marketing as a main driver to your business.” ~Andrea
[18:02] “Should we be obsessing about the Social Media Vanity Matrix?” ~Andrea
[19:05] “The only thing that the business owner should be obsessed about is what brings them more whatever goals they have, if they’re looking for more clients then that’s where they should focus on.” ~Eden
[21:30] The three important things; attraction component, a destination component, and then the conversion goal.
[22:33] Can you or should you directly sell on Social Media?
[23:18] What is retargeting methodology?
[23:25] Develop relationships, build up people that want to be affiliated with your business and connected with your business.
[27:50] Figure out what is the best conversion goal using data
[32:08] Simplicity over complexity, how long would we need to track this one funnel before we start adding to it.
[35:22] Facebook advertising and Instagram advertising.
[36:52] Advertising with intention in methodology, strategy behind the tactics and actions that are taken.
[40:00] What are the industry standards?
[40:10] Assess traditionally how funnels operate.
[44:25] “Advertising is fuel to a fire. It is not the fire, it will not do things for you that you already are not doing.”~Eden
[46:00] Building audiences.
[48:18] “How to start with Facebook advertising”
[50:40]“Social media which is still the most profitable way to market something that you’re thinking about doing..” ~Andrea
EPISODE RESOURCES:
Connect with Me :
WEBSITE: www.maximizedbusiness.ca
IG: @AndreaMaximND
Connect with Eden Choubeta :
Eden Choubeta
Eden is the owner and "digital marketing guy" behind LeadSprout (https://leadsprout.ca), a lead & sales-generating digital marketing agency. He works closely with businesses in the GTA to grow their lead flow, improve lead nurturing & follow up processes, and ultimately add new clients to their business.Having a passion for health, wellness, and medicine meant that Eden could enjoy the past few years cultivating his marketing skills in the health & fitness industry. Since then, he's branched off to include Real Estate and Auto Sales as niches LeadSprout operates within.These days, Eden uses his free time to Macgyver workouts, re-learn Spanish guitar, and dream of high-fiving strangers at a crowded beach.
LeadSprout's Website: leadsprout.ca
Relevant Articles: Find Your Best Customers Using Retargeting Ads (https://leadsprout.ca/find-your-best-customers-using-retargeting-ads/)
My Process For Building A Winning Online Marketing Funnel (https://leadsprout.ca/my-process-building-winning-online-marketing-funnel
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Jul 6, 2020
53 min
Video
![How To Get Your Time Freedom Back [PPP #152]](https://cdn-images.podbay.fm/eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9.eyJ1cmwiOiJodHRwczovL3BiY2RuMS5wb2RiZWFuLmNvbS9pbWdsb2dvL2ltYWdlLWxvZ28vOTE4NjY5L1BQUF9Db3Zlcl9BcnQucG5nIiwiZmFsbGJhY2siOiJodHRwczovL2lzNC1zc2wubXpzdGF0aWMuY29tL2ltYWdlL3RodW1iL1BvZGNhc3RzMTEzL3Y0L2EyL2U3L2U3L2EyZTdlNzQ5LTA2MjUtYWJjNy1kNDVhLTA1NWUyZWJkZDQ0MS9temFfMzQzNTI4NjU5OTkyMjczNzY5NS5wbmcvNjAweDYwMGJiLmpwZyJ9.d1MV2UeqAm8HR4spZzRBj-ZdD_yeuNa9kadcXN290o0.jpg?width=200&height=200)
In this episode of the Profitable Practice Podcast, I’m going to break down exactly how you create Time-Freedom. It may not be the way you think it is, Stay Tuned.
GRANT YOURSELF TIME-FREEDOM THROUGH HIRING A TEAM AND DELEGATE WORKS TO INCREASE PRODUCTIVITY.
There are lots of times that we are bombarded with busy schedules and the unending dilemma of losing Time-Freedom because of the workload that we cannot do alone.
Fortunately, I have pensively found out that we can hire Virtual Assistants that we can rely on as a helping hand to increase our productivity and decrease workload on our shoulders.
Stay Tuned to learn more!
In This Episode:
[3:58] The benefit of delegating certain works and/or projects to your team to lend a helping hand for you.
[4:41] How I grant myself Time-Freedom is basically buying it by hiring Virtual Assistants to help me optimize my productivity and save an amount of work time.
[5:15] “Yes, that does mean that I’m making less profit and not going to have as much money in my bank account, but I can tell you that we are growing quickly.”
[6:42] When you get disappointed and frustrated expectations from the people you hire, then be the leader and lead them!
[9:30] Appreciate your Employee’s perspective to create a better team.
EPISODE RESOURCES:
Connect with Me :
WEBSITE: www.maximizedbusiness.ca
IG: @AndreaMaximND
Click here to book your GAME PLAN call.
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, or email me – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
Jun 29, 2020
14 min
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