I learned this lesson the hard way myself. The temptation is strong to drop everything and put all your effort into a new project, but it’s the single biggest mistake people make when starting a business. It puts too much pressure on a new idea and, worst of all, keeps you from learning the behaviors critical to succeeding in the long run.In this episode I explore the irrefutable truths about creating something new that you can only understand when you don’t quit your day job.