The Nonprofit Lab
The Nonprofit Lab
MatchNice
E83: When Donor Attention Becomes Impact with George Weiner (Whole Whale)
1 hour 3 minutes Posted Dec 17, 2025 at 3:07 am.
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Attention doesn’t always equal impact, especially in nonprofit fundraising. In this episode, Whole Whale founder George Weiner about how nonprofits can turn donor attention into real commitment, why fundraising funnels break down, and what recent platform controversies reveal about power, consent, and trust in nonprofit tech.