The Next Big Whatever
The Next Big Whatever
Lisa Purpura
Navigating the Video Landscape
28 minutes Posted Jul 20, 2021 at 9:49 am.
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The landscape is vast when it comes to video platforms and how to best push your message. In this episode, Lisa chats with media experts Martha McSwain and Ann Howard Dooley about OTT, CTV, how video is changing the ways consumers receive information, and how recent mergers will affect the way content is produced.