The episode focuses on audience growth online, covering organic content creation, paid ads, and collaborations as the primary methods. It emphasizes the importance of directing the audience to owned platforms for effective communication and engagement.
May 26
12 min
The episode focuses on the different types of workshops that can be used for an online business. It covers the list building workshop, standalone workshop, and nugget workshop, along with insights on marketing, messaging, and naming workshops.Come say hey in the DM's on Instagram @thelornalyons or check out more about how YOU can get supported in your business growth and development - www.themumboss.com
May 20
11 min
This episode is a guide for businesses looking to transition from in-person to online operations. It addresses the psychological barriers and practical steps for making the transition, emphasizing the potential for deep, personal connections in the online space.TakeawaysTransitioning from in-person to online operations requires a shift in mindset and a focus on the potential for deep, personal connections in the online space.Workshops are a simple and effective way to start the transition to the online space, allowing for testing of frameworks and the creation of meaningful connections.For More - Follow @thelornalyons on Instagram!
May 18
13 min
The conversation explores the concept of wanting more vs. wanting different, the pursuit of eudaemonic well-being, the guilt and shame experienced by moms, the importance of intellectual stimulation and personal fulfillment, the question of timing and retirement, choosing fulfillment over waiting for the weekend, and the ripple effects of personal fulfillment on others.TakeawaysWanting More vs. Wanting DifferentEudaemonic Well-beingChapters00:00 The Desire for Flexibility and Freedom06:06 Intellectual Stimulation and Personal Fulfillment
May 14
10 min
The conversation explores the difference between growing a following online and growing a community, emphasizing the importance of intention and content pillars. It also delves into building an email list, crafting effective lead magnets, and nurturing email subscribers with trust and valuable content.Follow @thelornalyons on Instagram for more or check out www.themumboss.com to learn how you can be supported through immersion in a like-minded environment of heart-led women in business, learn sales and marketing for the 2026 online space or even access mentorship to launch your own heart led community!
May 12
10 min
The conversation delves into the one-to-many business model, highlighting the freedom and flexibility it offers. It explores the concept of building a business with intention, the experience of the one-to-many model, and the possibilities it presents for entrepreneurs at any stage of their journey.
Apr 29
11 min
The conversation explores the time-for-money trap in business, the choice between the scenic route and leapfrogging to a one-to-many model, and the transformative impact of starting with group workshops. It emphasizes the freedom vs. prison feeling of the time-for-money model and the possibilities of transitioning to a one-to-many model from the beginning.
Apr 28
7 min
I dive into the detrimental impact of comparison on women in business, highlighting the quiet but powerful ways it hinders progress. I also emphasize the importance of understanding envy as a signal for valuable information and encourage women to create their space in the market while supporting and learning from other women.
Apr 27
9 min
Are you spending hours every week creating content that disappears within twenty four hours of being posted? In this episode we're talking about why creating more is not the answer - and what to do instead. If you've ever felt like you're on a content treadmill that never stops, this one is going to reframe the way you think about your content strategy completely.In this episode we cover:Why the "post more" advice is actually working against you and burning you out in the processThe difference between disposable content and leveraged content — and why it matters for the long term health of your businessWhat a leveraged content ecosystem actually looks like in practice — from one long form piece of content to Instagram posts, LinkedIn, email and reelsWhy long form content like podcasts and YouTube videos keep working for you long after they're created — and how to start building that for yourselfThe honest truth about starting from scratch with no audience — and why imperfection and humanity are your greatest assetsResources mentioned:Join The MumBOSS Network community — www.themumboss.com
Apr 24
9 min
The conversation explores the difference between ego-driven and impact-driven content creation, emphasizing the importance of focusing on the audience. It also discusses the impact of introversion on content creation and the shift from ego-driven to impact-driven approach as a practice.
Apr 23
11 min
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