The Marketing Millennials
The Marketing Millennials
Daniel Murray
How Marketers Should Really Work With AI Agents, with Eric Zenz, SVP of Product Management at Salesforce | Ep. 437
19 minutes Posted Jul 31, 2026 at 10:00 am.
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Show notes
Eric Zenz, VP of Product Management at Salesforce, leads Agentforce Marketing, and he's here to explain what an AI agent should really be doing for Marketers.Plus, why 75% of Marketers have adopted AI but their output hasn't moved an inch, and the 1 thing that separates a useless agent from an outstanding one. And finally, the AI hill Eric will die on (spoiler: it comes down to your data).If you're a Marketer who wants to understand how AI agents actually fit into your team, this episode is for YOU.Do me a favor: follow The Marketing Millennials and leave a rating. Takes ten seconds and helps more Marketers find the show.
Follow Eric: LinkedIn: https://linkedin.com/in/ericzenz/
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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com