To podcast or to webinar? That is the question! Christa Tuttle, CEO of Launch Marketing, breaks down the answer (and answers) to that question on today's episode of The Marketing Accelerator Podcast - featuring three insights in about three minutes. Hint: it depends on what part of the "funnel" you want to impact... MarketingAccelerator.com

Do you have a product on Amazon? Or, are you thinking about it? According to Mike Begg, CEO at AMZ Advisors, 70% of all online searches for products start on the Amazon platform. On today's episode of The Marketing Accelerator Podcast - featuring three insights in about three minutes - Mike discusses how to leverage the biggest player in e-commerce (the 800-pound gorilla called Amazon) for your company's brand awareness. MarketingAccelerator.com

"Someday I'll write a book." You know who you are! On today's episode of The Marketing Accelerator Podcast - featuring three insights in about three minutes - Travis Cody, creator of Bestseller By Design, discusses the framework they use to go from the blank page to a published book in about eight weeks. If you're a business owner, the market wants to hear and read your wisdom. MarketingAccelerator.com

Are your proposals holding you back? Today on The Marketing Accelerator Podcast - featuring three insights in about three minutes - Joe Ardeeser, founder of Smart Pricing Table, shares his strategy for improved proposals, cutting through ambiguity, and moving the proposal to closing efficiently and to everyone's satisfaction. MarketingAccelerator.com

“Getting the right people in the right seats on the bus” is a classic business principle for the last 20 years. But, does it still apply? Today, Adrian Koehler, founder of Take New Ground and a no BS coach for restless and relentless entrepreneurs, gives his take on that classic principle and explains his unique skillset that enables him to be unapologetic about speaking the truth…but can do so with no judgment. MarketingAccelerator.com

There is an unseen problem between marketing and business leadership. After 100 informational interviews for this podcast, I found that there is clearly a chasm in understanding between business and marketing leaders: The Marketing Gap. If you lead a business, here are three red flags you should be aware of...check it out.  MarketingAccelerator.com

TikTok. Short-form video. Don't blink or you'll miss it! Short-form video offers a lot of opportunity to connect with the consumer. Matt Mroczek, Chief Strategy Officer of digital agency Steel Croissant, explains why short-form video just under two minutes is an effective format in today's market. MarketingAccelerator.com

Do you and your Chief Financial Officer ever butt heads? On today's episode of The Marketing Accelerator Podcast - featuring three insights in about three minutes - let’s dive into the dynamics between Marketing Leaders and CFOs, and how understanding each other's roles can lead to better collaboration. MarketingAccelerator.com

The market is ever-changing. What issues are evolving that B2B business leaders and marketers need to have on their radar? Aaron Brown, Executive Vice President of Fahlgren Mortine, discusses how the changes in the buying process are accelerating and some ways marketing leaders can evolve to keep up with the constantly changing market. MarketingAccelerator.com

Let's say you've got a marketing department that's rocking it, but you just found out your content manager is leaving. Is your first response panic or something else? Jen Macias DeMeyer, VP of Marketing at Homebase, talks about having just gone through this very situation and her use of internal outsourcing to get the job done. MarketingAccelerator.com