Show notes
Join us as we dive into the exciting world of metaverse marketing with Tom, a key player at GEEIQ, a leading metaverse agency. We explore the rise of Zepeto, its unique appeal to brands like Walmart and Essence, and how data is transforming brand activations in virtual worlds. Tom also shares his fascinating journey from the music industry to the metaverse, offering invaluable insights for brands and musicians alike. Plus, we discuss the future of metaverse commerce, the power of avatar identity, and the exciting possibilities of 2025.
