Most people using social media are following the conventional influencer strategy:

Post all the time & everywhere with the hope that you'll eventually grow a big audience and some of those people will eventually decide to buy from you... "someday"

Here's my take: 

If you want to impress people, make things complicated. 

But, if you want to help them, keep it simple.

I've helped my clients do three things:

• Become the familiar face to the people you want to reach.
• Show how you can help them by actually helping them 
• Offer your program or service.

In this episode I'd like to break down this strategy in detail - and show you how simple it can be :))

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Winfluence by Jason Falls