A recruitment business in Leeds. £940,000 turnover. £189,000 net profit. 20% margin. Her accountant said the margins looked about right for recruitment. They did look fine. But fine isn't the same as optimised. In this episode I go through four sessions with Meridian Recruitment — costs, fee structure, client retention, and average order value — and find £74,106 in additional net profit sitting untouched in a business that was already doing well. What we covered: — Session 1: Costs audit — jo...