Welcome to The Launch Lab Podcast! I'm Liz Melville, and I help course creators, just like you, ditch the drama and fear of launching to grow and scale using simpler launch strategies with more effective results. I'm the founder of The Launch Society, mum, and a Facebook Ads strategist to some of the top online entrepreneurs around the globe. Inside the podcast, we are going to be sharing the top surefire launch strategies that they use to take your online course to the NEXT level. I stumbled upon the amazing power of Facebook for marketing back in 2007 at my corporate job. As I gained more knowledge on the power behind Facebook ads I was able to spend less time attracting new clients and turn them into paying customers instead. I knew I had to go all-in and help other struggling, frustrated, and confused entrepreneurs do the same. Let's face it! Launching and course creation can be daunting, exhausting, and overwhelming. Most of the time, we're going about it alone and with little to no support. That's all going to change now! This podcast is all about support and helping one another so that YOU can have the impactful launch strategy you deserve for your courses. For more information about the podcast, The Launch Society, or other ways you can work with me, check out: (https://lizmelville.com/) I would love to connect more with you on social media! You can find me at: IG: @the_lizmelville Facebook: facebook.com/lizmelvillesm Clubhouse: @Lizmelville