Long Title: Design & Brand Hits & Misfires - How Woman are Portrayed in the Media, Past and Present

We shift gears now to focus on a new segment called, “Design & Brand - Hits & Misfires”, where we take a closer look at brands that send the right message with good content & storytelling, with a contrast on brands that miss the mark altogether.

In this episode, we analyze 3 very different brands - Geritol and Coca Cola's TAB from the 60’s and 70’s, fast-forwarding to a more recent TV spot by Peloton. We discuss the history of gender stereotypes, sexism, and backlash through the lens of these 3 examples.

Let’s look at these Brand Misfires...