1:50 — In this episode, Shanarra will talk about personal branding in the corporate setting, reflecting on her recent realization of the importance of formally defining her personal brand.Defining Personal Brand2:00 - 4:50 – Shannara discusses her definition of personal branding, emphasizing its significance in the professional world, especially for women, and how it helps in building credibility and career advancement.Understanding Your Brand5:01 - 9:21 – Shannara shares her process of understanding her personal brand by identifying her skills, strengths, and values.Crafting Your Personal Brand Statement9:27 - 13:39 – Shannara provides insight into crafting a personal brand statement, sharing her elevator pitch as an example and highlighting the importance of clarity and consistency in defining one's brand.Sharing Your Brand13:48 - 22:44 – Shannara provides insight about the significance of sharing and managing your personal brand, including strategies for visibility on platforms like LinkedIn, engaging with your network, and leveraging other content streams.