The Flip Side
The Flip Side
Christina Sheets
In depth interviews with the leading meeting and event professionals to discuss the how they run their successful businesses and how you can too.
Featuring Tara McLendon - Associate Director of Sales
One the most daunting tasks in winning business is the dreaded P word... Prospecting. We all know we have to do it in order to win business and get our name out there, but how do you do it right? On this podcast we discuss the right times and methods to maximize your prospecting efforts and minimize the stress.
May 11, 2022
25 min
Featuring Lisa Jade Hutchings - Content Writer Event MB
In this podcast we discuss the big question - "What are the things service providers aren’t realizing make the biggest difference to planners in order to win more business?" To discuss this, we have an expert event professional - Lisa Jade Hutchings. 
Apr 4, 2022
29 min
Featuring John Goodman - Vice President Sales and Marketing at Icon Park
 On this podcast, we interview John Goodman, who shares his insight on how to manage workflow when you wear many hats, use space creatively, and make the winning difference to create business relationships that keep the revenue flowing. 
Feb 15, 2022
45 min