As Nationwide Marketing Group continues to grow and expand its luxury appliance focus, the group has announced the addition of an exclusive program with appliance manufacturer Thermador.

Around this time last year, Mattress Firm unveiled its unforgettable “Unjunk Sleep” campaign — which launched with actor Liev Schreiber riding down the street on a mattress and stating that America has a junk sleep problem. The campaign was a success, and it led the company to launch several more ad spots that look at the different ways junk sleep can impact us all — whether physically, mentally, or emotionally — with a healthy dose of humor. On a deeper level, the ad spots speak to human sleep needs — a message the entire industry should be pushing — and they do it in a way that catches people’s attention. To learn more, read the entire article here.

You heard that right — it’s a real job title that Casper is hiring for right now. Casper Sleepers will sleep “in our stores, and in unexpected settings out in the world,” according to Casper’s job posting. For more on this exceptional job posting, click here.

Tech company Planner 5D has developed the first use-case demo for Apple's newest RoomPlan API, which uses the camera and LiDAR scanner on iPhones and iPads to create a 3D floor plan of any room. This unique technology finds dimensions and inserts furniture and decor items by using its own AI recognition feature to scan the furniture and match them with items from its catalog to easily apply different interior design styles.

Despite what those outside the industry might think, to say RSAs are the backbone of the home furnishings retail would be an understatement. They are the ones spearheading the sales, talking to and learning about customers. They train and memorize product details, brand names, and SKUs, all while offering service with a smile. At The FAM, we have mad respect for RSA, so we decided to talk to RSAs and see what sage advice they have as soldiers on the front line. When Jerrod Young was looking for work, he knew he wanted to join a small business where he could gain experience wearing several different hats — and he found that at Columbus Mattress Wholesale.

If you’ve embraced the e-commerce world, you know how often things change and how much the sector is growing. That’s why online-savvy retailers value statistics that let them analyze the market, understand opportunities for growth, and see what the competition is doing. In the most recently measured period, furniture and home furnishing sales accounted for 11.78 percent of total retail e-commerce sales in the U.S. And while e-commerce hasn’t caught on as much in the furniture industry as it has in other retail sectors, it’s still critical to know what’s going on in the industry and how you can succeed. A report from Sourcing Bro outlines some important things you need to know about the e-commerce world, and we’ve broken down the highlights.

Have you built your social media crisis plan? If you didn’t have one before the pandemic – and still don’t have one – it’s not too late. Yet.

Dawn House Living President Gui Peres talks about why the new Dawn House line has been successful and what the future of health and mattresses looks like.

HENRYs — high earners, not yet rich — is a marketing term coined in 2003 to describe families earning between $250,000 and $500,000, but not having much left after taxes, schooling, housing, and other costs. Since then, it’s been used in marketing to target a younger generation of wealthy people — most of which are Millennials. And if you look around, there are a lot more HENRYs now than there have been since the Baby Boomer generation was in its prime. In fact, Millennials recently surpassed Baby Boomers as the biggest generation—with 72.1 million in the U.S.—which means they will be a major part of the population for many years to come. For more on this episode, click here.

The luxury appliance market saw incredible growth in 2021 as homeowners upgraded their living spaces with new refrigerators, cooktops and ranges, laundry and other high-end appliances. More disposable income and changing tastes drove luxury appliance growth. Consumers stuck at home working throughout the initial onset of the pandemic used their appliances more each day and had time to dream up how to upgrade their living spaces. This led to a remarkable 6% rise in market growth for core appliance sales in the U.S. during that period. For more on this trend, click here!