Covoya Coffee Podcasting Network
Covoya Coffee Podcasting Network
Covoya Coffee Podcasting Network, Executive Producer Mike Ferguson
The Exchange | Selling Roasted Coffee Wholesale Ep. 44
48 minutes Posted Aug 21, 2025 at 9:00 am.
Introduction to Selling Roasted Coffee02:48 The Four P's Framework05:22 Focusing on Whole Bean Sales in Your Own Coffeehouse08:15 Innovative Packaging Solutions10:54 Building Community Presence16:43 The Importance of Persistence29:38 Understanding Pricing Strategies
0:00
48:26
Download MP3
Show notes
00:00 Introduction to Selling Roasted Coffee02:48 The Four P's Framework05:22 Focusing on Whole Bean Sales in Your Own Coffeehouse08:15 Innovative Packaging Solutions10:54 Building Community Presence16:43 The Importance of Persistence29:38 Understanding Pricing Strategies 
Part of The Covoya Coffee Podcasting Network TAKE OUR LISTENER SURVEY Visit and Explore Covoya!