Show notes
- Current green coffee prices are unprecedented in nominal dollars.
- The term 'unprecedented' can create unnecessary uncertainty.
- Inflation must be considered when discussing coffee prices.
- Historical prices show that coffee has survived similar challenges.
- The average price of green coffee has often run contrary to other costs.
- Specialty coffee roasters often fail to raise prices appropriately.
- Consumers have different price expectations for coffee compared to other goods.
- The coffee market has experienced significant price fluctuations historically.
- Understanding inflation is crucial for coffee industry stakeholders.
- Coffee has a history of resilience despite market challenges.
Part of The Covoya Coffee Podcasting Network
