In this episode we talk all about what Google Analytics 4 is and what you need to be aware of before it all changes in July 2023 to make sure you can continue to analyse and position your website.   If you enjoyed this episode, leave us a 5-star review and share the episode with a colleague or friend   Find out more at: <a href="http://www.theeventscast.com/Google-Analytics-4" target= "_blank" rel= "noopener">www.theeventscast.com/Google-Analytics-4</a>   Follow or send us a message On Instagram: <a href="http://www.instagram.com/theeventscast" target="_blank" rel="noopener">www.instagram.com/theeventscast</a> On Linkedin: <a href="https://www.linkedin.com/company/the-events-cast/" target= "_blank" rel= "noopener">https://www.linkedin.com/company/the-events-cast/</a>

#60: How IMEX Became one of the Leading Events in the Events Industry with Carina Bauer

The Events Cast is a show dedicated to all things event marketing where, in each episode, we dive into the marketing tactics and strategies that will help you attract new attendees, grow your audience, and sell out your events.

This podcast is your weekly dose of coaching, guidance and inspiration to help you achieve your marketing goals and boost your events.

Through interviews with event marketers and professionals and solo episodes with Francesca, you'll learn practical tips and strategies to better market your events along with real-world advice and trends happening in the wild and wonderful world of events.

Subscribe now if you are ready to level up your event marketing, and for all the show notes, links and resources, head to theeventscast.com