If you gave me $10K and told me to start an online business from scratch… here's exactly what I’d do (and what I actually did back in 2007).

In this solo episode, I walk you through how I turned $10K into a successful ecommerce side hustle selling fashion accessories online—with no fancy branding, no massive warehouse, and no high-risk inventory.

Just smart strategy, lean operations, and products with big margins. Whether you're thinking about starting your first ecommerce business or you're looking for a lean model to replicate today—this episode breaks it all down.

-> Why I chose fashion accessories

-> How I sourced stock with no MOQs

-> What products I picked (and how I branded them)

-> The 80% margin rule I lived by

-> How this outperformed my wholesale biz selling to 200+ stores

What would you build with $10K? Drop your thoughts or questions over on Instagram—I'd love to hear them.

Want to start or scale your own ecommerce business?

Check out www.learnecommerce.com for coaching, tools, and no-fluff resources.

Follow Paul on Instagram: @paulwaddyecommerce for daily ecommerce tips, behind-the-scenes, and live Q&As.