Show notes
In this episode of The E Hustle 7 by Paul Waddy, we dive deep into the harsh reality of ecommerce: most of your products won’t be hits, and that’s okay! Paul discusses how to navigate this truth and leverage it to your advantage with strategies like the 80/20 rule, inventory turnover, and smart product range expansion.
Key Topics Covered:- Understanding why only 20% of your products drive 80% of revenue (Pareto Principle)
- Using Shopify’s ABC analysis to assess product performance
- Tips for maintaining a three-month inventory turnover to avoid overstock
- Strategies for expanding product range responsibly without breaking the bank
- Increasing customer lifetime value by continuously introducing fresh products



