The Dietitian Success Podcast | Business & Marketing for Dietitians
The Dietitian Success Podcast | Business & Marketing for Dietitians
Krista Kolodziejzyk
The Dietitian Success Podcast is your go-to resource for building a thriving, fulfilling business as a dietitian entrepreneur.Whether you’re starting a private practice, exploring consulting or freelance work, or growing a business of your own, this podcast is here to support you with practical strategies and real-world insights.Each week, your host, Krista Kolodziejzyk, RD, MPH, MBA, shares actionable business strategies, marketing insights, and honest conversations about what it really takes to build and grow a business as a dietitian. You’ll also hear from dietitians who are doing things differently—creating impactful, sustainable businesses across a variety of niches and practice settings.Through Dietitian Success Center, Krista and her team support dietitians with the tools, education, and community to succeed in business:Practitioner Membership – A comprehensive library of evidence-based client handouts, resources, and continuing education to help you save time, feel more confident, and deliver high-quality care in your practice. Entrepreneurship Membership – Strategic training, coaching, and resources for dietitians looking to start, grow, and streamline a business that feels aligned and sustainable. Learner Membership & Exam Prep Support – Study tools and resources designed to help future dietitians build confidence and succeed on their registration exams.Krista brings a unique perspective as a dietitian entrepreneur—she’s built a leading membership platform for dietitians, led and scaled a growing team, and worked with major brands in the food and beverage industry.If you’re looking for practical strategies, real talk, and a supportive space to grow your business, you’re in the right place.Hit play and let’s take your dietitian business to the next level!
239: Slow Growth Doesn't Mean You're Failing, Do You Need Lived Experience in Your Niche, and How to Promise Results Without Overpromising
In this episode of the Dietitian Success Podcast, I'm tackling three topics that carry a lot of emotional weight for dietitian entrepreneurs. We talk about how to tell the difference between slow business growth that is completely normal and slow growth that is a sign something needs to change, whether you actually need lived experience in your niche to be credible and effective, and how to talk about results in your marketing without crossing ethical lines or making promises you cannot keep....
May 28
26 min
238: Should You Offer One-offs or Packages, Spending Money in Your Business Without the Guilt, and Handling Wrong-fit Clients
In this episode of the Dietitian Success Podcast, we talk about the real pros and cons of offering one-off sessions versus packages versus both, how to retrain your brain to think about business spending as investment rather than cost, and what to do when you realize a client is not the right fit, whether you are still in the discovery call or already three sessions in. Inside, we cover: Why there is no single right model when it comes to one-offs versus packages, and the factors that should ...
May 21
37 min
237: Marketing Without Burnout, How to Use ManyChat, and Landing Brand Sponsorships
In this episode of the Dietitian Success Podcast, I talk about how to market yourself consistently without burning out, why ManyChat has been one of the most impactful tools we have used in the last year for growing our email list, and the three principles that have shaped how we approach brand sponsorships and that I think every dietitian entrepreneur should know. Inside, we cover: Why marketing is non-negotiable in your business and the excuses that are keeping you stuckThe concept of micro...
May 14
41 min
236: SEO for Dietitians, How to Build a Sales Funnel Without Being Sales-y, and Should You Outsource Your Instagram
In this episode of the Dietitian Success Podcast, I'm answering three questions that come up constantly for dietitian entrepreneurs, and I'm giving you honest, practical answers. We talk about what SEO actually is and why it is non-negotiable for any dietitian with a website, how to build a sales funnel that feels authentic and aligned instead of sales-y, and how to decide whether you should be managing your Instagram yourself, stepping back from it, or hiring someone to help. Inside, we cove...
May 7
29 min
235: Overcoming Your Fear of Posting, Summit vs. Membership, and Substack vs. Blogging
In this episode of the Dietitian Success Podcast, I'm answering three questions that have been coming up a lot lately, and one of them is something I've been working through personally in my own business right now. We talk about the very real fear that comes with putting yourself online as a dietitian, the difference between the DSC Entrepreneurship Membership and the Dietitian Success Summit Entrepreneur Pass, and how to think about Substack versus blogging on your own website in 2026. Insid...
Apr 30
37 min
234: Everything You Need to Know About the Dietitian Success Summit (+ member discount)
In this episode of the Dietitian Success Podcast, I'm finally spilling everything about the Dietitian Success Summit — the first ever in-person gathering of the DSC community, happening September 28-30, 2026 at the Toronto Beach Club in Toronto, Ontario. If you've been waiting to hear the full picture before deciding whether to come, this is the episode. I'm walking through everything: the schedule, the sessions, the speakers, the swag, the vibe, the pricing, and how to get a discount if you'...
Apr 17
31 min
233: How to Get Clients as a Dietitian, Is 100K Possible for a Dietitian Business, and Should You Run Paid Ads
In this episode of the Dietitian Success Podcast, I answer three questions that come up all the time for dietitian entrepreneurs: how to get clients as a dietitian, whether earning 100K as a dietitian is realistic, and whether you should be running paid ads. We talk about why having a website and posting on Instagram isn't always enough, how to think about your income goals using real math instead of guesswork, and what I've learned from running ads across Facebook, Instagram, LinkedIn, and G...
Apr 16
38 min
232: Feeling Behind, Wanting to Pivot, and How Much to Pay Yourself
In this episode of the Dietitian Success Podcast, I'm answering three questions that have been coming up often in our DSC community lately - and honestly, they're three of the most emotionally loaded topics in dietitian entrepreneurship. We cover: Comparisonitis - what to do when you see another dietitian doing similar work and it sends you into a spiral of self-doubt (plus the mindset reframe that actually helps)Pivoting your niche or business model - how to tell the difference between a sea...
Apr 9
36 min
231: Shiny Object Syndrome, Failed Launches, and Selling Courses in the Age of AI
In this episode of the Dietitian Success Podcast, I answer three questions that come up all the time for dietitian entrepreneurs: how to stay focused when you have too many ideas, how to handle disappointment after a launch, and whether online courses are still worth it in the age of AI. We talk about how to manage shiny object syndrome without losing creativity, how to evaluate your launch results using real data (instead of emotion), and how to rethink your offers so they stay relevant in a...
Apr 2
24 min
230: Business Overwhelm, When to Start a Group Program, and Rethinking Your Business After Life Changes
In this episode of the Dietitian Success Podcast, I answer three common questions that come up again and again for dietitian entrepreneurs. We talk about what to do when you feel overwhelmed by everything you could be doing in your business, how to know if you're ready to launch a group program, and how to rethink your business when life circumstances change. Inside, we cover: Why business overwhelm happens for almost every entrepreneur (and why it’s not a personal failure)The PLATE Framework...
Mar 26
25 min
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