Reading the market correctly is tough for most people. But it’s necessary to keep selling and remaining relevant in your market.   So, in today’s episode, I want to talk about how to read the mind of the market. I’ll go over things like:   - How to look at what people are buying to get a good read on the market - Why there are no such thing as being too obsessed with your market - The single best market research tool I’ve ever found (and it’s free; not it’s not a survey).   Check out this episode if you want to go from average to ninja-level market reading.

The Most Incredible Marketer I Know

What is "Content Hacking"?
It's an understanding of how to:
    * Deconstruct content marketing into a step by step system
    * That is then reconstructed to produce performance across platforms
Think of  it as "content marketing that is accountable and predictable"
For the sake of clarity, I will interchange between "content marketing" and "content hacking" . But know, I am always thinking about content that gets results i.e "content hacking").