39: Join the Cogent Marketer and hear from Joel Schiltz, Senior Vice President at Cogensia, as we review the mess with forecasting, budgeting, and earnings management beyond the pandemic!

Join The Cogent Marketer, as President/CEO of Cogensia, Brad Rukstales, and industry leaders discuss: Data, Marketing, Customer Intimacy (connecting with customers), Restaurant and Tolling Industries, and more.

The Cogent Marketer

37: Minute: Marketers beware:  the lost months of measurement!  Throw out the campaign reports – it doesn’t matter now.

38: Crisis!  Catastrophe!  I mean it – the marketing world is in for a HUGE world of pain.  Three areas of your marketing that will be impacted for years because of Covid-19!