The Car Guy Simple Podcast
The Car Guy Simple Podcast
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Episode 12: Optimize Your Advertising by Getting into The Mind of the Consumer
38 minutes Posted Jan 20, 2026 at 8:00 am.
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Joe Levine gives his insights into decades of Automotive Advertising! Getting into the mind of the consumer to optimizes your advertising in the simplest, yet effective way. In that regard it is important to remind yourself that YOU are not your customer!

This episode focuses on the psychology of making your dealership’s sales process: Experience Driven. Consumers can purchase or products from any other dealership, so how do you MAKE them choose YOU. By going through the process of the sale step by step, you can boost your closing ratios. 

Tune in for the second half as Joe answers your mailed in questions! Please keep sending them in, and we’ll answer them the best we can.

Keep listening and remember to like and subscribe. At the Car Guy Simple Podcast we’re committed to helping the Auto Industry as a whole, because when we all do better the Industry does better! Car Guy Simple is Powered by PMD! A Full-Service Ad-Agency dedicated solely to automotive advertising.

EPISODE CREDITS:

Produced by PMD

Artwork designed by PMD

Additional music licensed through iStock


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