EPISODE SUMMARY: In Episode 107 of The Business Equation, I sit down with Luke Van Der Veer to talk about Rank & Rent SEO. What is it, how does it work, how can it help you generate leads for your business, and how can you tap into Luke's expertise on the subject and work with him directly? We also talk about how virtual assistants (VAs) can help your business thrive as well. ABOUT LUKE: Luke Van Der Veer received an MBA in Human Resources and, right out of grad school, landed a highly s...
Nov 18, 2021
22 min
EPISODE SUMMARY: In Episode 106 of The Business Equation, I'm joined by Riggs Eckelberry, CEO of OriginClear, for a great conversation about how Riggs and his company are using innovation and cutting-edge technology to execute their operations AND pay their investors. We also dig into Riggs' professional history and learn about how he arrived at OriginClear. ABOUT RIGGS: Riggs Eckelberry, a tech pioneer at the intersection of water & crypto. He is the founder and CEO of the innovative wa...
Nov 11, 2021
37 min
EPISODE SUMMARY: It's time for some mental rewiring! On Episode 105 of The Business Equation Podcast, I am pleased to be joined by Michele Molitor. Michele is a nationally recognized speaker, certified executive coach, Rapid Transformational Therapy (RTT) practitioner, consultant, trainer, and writer who's here to share some in-depth knowledge about the subconscious mind, how it impacts our day-to-day lives, what you need to do to rewire your mindset, and much more. ABOUT MICHELE MOLITOR: M...
Nov 4, 2021
27 min
EPISODE SUMMARY: It's time to convert your home equity into cold hard cash! Introducing a new, innovative way to make the most of your equity without taking on a loan and being saddled with monthly payments. To introduce you to this new initiative, I'm pleased to welcome Matthew Sullivan, the CEO & Founder of QuantmRE, onto the show. He's going to break down how this new strategy works and how he and his company plan to build on the infrastructure they've put in place to date. ABOUT ...
Oct 28, 2021
36 min
EPISODE SUMMARY: Today's episode of The Business Equation Podcast takes an in-depth look at a very important topic: Diversity Certification. Diversity Certification is an asset that can potentially help eligible companies add thousands...and in some cases, hundreds of thousands, of additional revenue to their company year over year. The big thing is...many companies look passed it because the application process is too complicated or they simply don't see what kind of value certification can...
Oct 21, 2021
30 min
EPISODE SUMMARY: How much emphasis are you putting on your overall digital presence? While it appears that social media rules the roost when it comes to how brands choose to enhance their visibility, there is a ton of value in Search Engine Optimization, or SEO. We've discussed this on the show before and continue to place emphasis on this area because a lot of advantages exist for small businesses when they effectively build authority on Google, Yahoo, etc. In Episode 102 of The Business E...
Oct 14, 2021
33 min
EPISODE SUMMARY: Taking the steps to sell your business is one of the biggest decisions you'll ever make in your life. There is much to consider and many bases to cover...and it requires getting into a mindset that you are ready to turn the enterprise you've spent years building over to someone else. Without question, you should never start a business without an exit strategy in mind. But everything has to line up fiscally AND emotionally to pull that trigger and walk away successful. On Epi...
Sep 30, 2021
27 min
EPISODE SUMMARY: Here we are...100 episodes deep! Through all the interviews, through all the solo recordings, through everything...THANK YOU for being a loyal listener of The Business Equation Podcast. My goal is to bring you real conversations with real entrepreneurs and professionals that helps you get an understanding of the mindset necessary to find success in your world. It's obvious we are on a good path together and I can't wait to bring you more quality content as The Business Equati...
Sep 23, 2021
39 min
EPISODE SUMMARY: There are a lot of things in your life that you can control...and a lot of things you cannot. Regardless of how hard you try, things are going to happen that impact you in a negative way. Knowing this is inevitable, it's important to understand that having resiliency and learning from those negative experiences will make you stronger as you continue to forge ahead in your endeavors. One thing that is in your control is your ability to master your craft. Your ability to get b...
Sep 16, 2021
39 min
EPISODE SUMMARY: What are some of the traits you look for when building a team that will take your brand to the next level? There are several factors to weigh, including but not limited to whether you wish to bring someone into your fold with ample experience versus someone who's coachable and possesses a growth mindset that allows them to grow into their position. There are many approaches that work when building your business...and many that don't. The key is implementing what works best...
Jul 29, 2021
28 min
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