Small artisan brands benefit tremendously when they partner with other businesses to resell their products. The world of wholesale distribution is complex and nuanced, and understanding how the various types of retailers operate is key to succeeding in that sales channel.
Your host, Molly Elmore, covers how different wholesale arrangements operate and what you are expected to do when you enter in a partnership with another business for them to resell your products.
ABOUT THIS PODCAST
You're here because you are building, or planning to build, an artisan product business.
Selling specialty products that are produced on a small scale, and building a brand that people care about, is a big challenge for emerging companies. Marketing, wholesale distribution, and finance are all topics that we seek to understand more about on this entrepreneurship journey.
Welcome to The Artisan Empire, the intersection of the creative artisan world and business. We talk about marketing, wholesale, scaling, pricing and other topics that artisan brand owners are focused on as they build amazing and lucrative artisan empires.
Excited to have you here as you build the artisan business of your dreams.
CONNECT WITH MOLLY AND HER TEAM
- Learn more - https://www.theartisanempire.com
- Connect on Instagram - https://www.instagram.com/molly.h.elmore/
- Follow on Twitter - https://twitter.com/mollyelmore22
- Join our Facebook Group - https://www.facebook.com/groups/213884366073541/
CREDITS
- Podcast edited and mixed by 51 features. Connect at andrew {at} 51features {dot} com.