That Brand B*tch
That Brand B*tch
Holly Grassl | Creative Director & Brand Specialist
 Holly, AKA: THAT BRAND B*TCH, is the founder of Hollgrafix and your official business bestie!! She's all about following her dreams, while being boldly and unapologetically herself. After dropping out of a Master's program in search of something more fulfilling, Holly realized the importance of following her own unique path, no matter what society told her she 'should' be doing. She went from selling $15 digital drawings, all the way to helping to clients all over the world absolutely THRIVE in their business using personal branding + social media promotion!!This podcast is all about creating a space where we can be more of our bold, complicated, raw, real selves...without apology! It's about getting really honest about entrepreneurship, life, and all the sh*t that comes along with trying to figure it all out. This is a space for imperfection and growth, and serves as a space for Holly to share what's really on her mind. Along with sharing her raw, honest thoughts, Holly is spilling all the juicy advice she gathers along her journey, and is connecting with guests who are passionate AF and who have incredible stories to share! So grab a seat and something to sip on, and let's get right to it!
Does anyone actually know what they're doing???
After being MIA for a while, I'm back and better than ever! Today we're having a chatty episode where I dig into how I had been approaching my goals ALLL wrong..And dive into topics like:* the pressure to know what you're doing & have your sh*t together* leveraging connections for professional growth* letting go of "the how" & opening up to the magic of the unknown* taking real action & making sh*t happen in your life* following your inner child's passions instead of the "shoulds"* an update on my "comeback era" & how I'm working on myselfI'm so happy to be back and to have an honest chat with you about what's been on my mind lately! If you enjoyed this episode, I'd so appreciate you rating // reviewing the podcast. If you know someone else who'd enjoy the pod, feel free to share in the DMs on your story, and allllll the places. Your love and kind words mean the absolute world to me!!Wanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Nov 15, 2023
31 min
Comeback Era: Rebrand yourself + change your life right now
We are officially in our *Comeback Era*…meaning it’s time to rebrand ourselves and completely change our lives for the better! After having a few setbacks, revelations + changed plans lately … I was down in the dumps and getting caught up in a “poor me” mindset (eww, no thanks). But one day I woke up and had ENOUGH! So I got up, dusted myself off, and decided that I am taking charge, rebranding myself + entering my *Comeback Era*… the era that changes everything! In this episode we’re diving into topics like:Getting back up after failures // setbacksHow to become an “energetic match” to your dreamsCreating your dream persona + rebranding yourselfIdentifying the gap between you + your dream selfLetting go of “energy-suckers"Daily “dream self” actions to take right nowInspired by a Tiktok on my FYP: https://www.tiktok.com/@maddie.cleary/video/7224604593123282222?_r=1&_t=8duN2vAEhHiCONNECT WITH ME:@[email protected] keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Jul 17, 2023
22 min
BIG Biz Update + Stop Rushing The Process, Being Okay With Change, Paying Your Dues, & Making Connections.
In this episode we’re chatting about enjoying the process without rushing to the end, becoming okay with change, paying your dues, leveraging your connections, and other things that life has been teaching me lately.If you haven’t already noticed… there have been some BIG shifts in the works around here. This means bigger impact, "big girl" business moves, and even a different IG handle!!? Listen to this episode to hear alllll the tea and juicy details of my BIG announcement and whats been changing in my life & business lately! LET'S BE BESTIES!!Hit me up on IGJoin the monthly newsletter----READ EPISODE SHOW NOTES / BLOG HEREWanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
May 22, 2023
32 min
Brand or Be Branded: How to Create a Brand That Aligns With Your *Vibe*
Is your brand giving off the vibe that you think it is...? During this week's episode, I'm spilling the tea on how to align what you want your brand to stand for...with what others actually think it stands for!I'll also be digging into juicy topics like...Why and how I do check-ins with my audienceWhether you are intentional about your brand or not, you will be brandedYour personal brand isn't what YOU think it is... but what THEY think it isHow to find your unique edge, essence, or VIBECreating a brand that feels like *YOU*How to crate a brand that looks, feels, and sounds like youNot just "talking the talk", but actually LIVING your brand valuesAnd SO much more!!Check out the shownotes! Wanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
May 1, 2023
36 min
Unleashing Your Inner Boss: Embodying 'That Bitch' Energy and Confidence
We all have "that b*tch" inside of us... and it's time to unleash her to the world!! Think of this episode as your personal guide to embodying "that b*tch" energy and confidence. I’m taking you beyond what you need to do and walking you through the HOW.  This episode is packed with valuable insights and advice to help you become a more confident and successful YOU.  So, let's get to it!In this Episode, I Cover: What taking yourself seriously actually looks like in practice How keeping your promises to yourself can build confidence The importance of setting clear standards and values and living by them to embody confident energy.Setting yourself up to look and feel your best Check out the shownotes here! Wanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Apr 24, 2023
35 min
Things I've Changed My Mind About
I’m a firm believer that if you’re not cringing at your past self, you’re probably not growing. Today, I'm exposing my cringy old beliefs and why I no longer subscribe to these mindsets.  As entrepreneurs, we NEED to be in tune with what we value and our own way of doing things, or else we'll get lost in all the noise and differing opinions thrown at us online! Listen in to join the conversation about the things I've changed my mind on and why I no longer subscribe to these mindsets!Check out the shownotes Wanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Apr 17, 2023
40 min
Changes I See in the Online Space and My Predictions for the Future.
Today we're chatting all about the shifts I've been seeing in the online business space, and predicting where things might be moving in the future.  In this episode we work through juicy topics like: Consumer's hunger for authenticity & realness in the online space. Are people over the Kardashians & other "unrelatable" influencers? Is the business coaching industry going to blow up...?Is Tiktok being banned & what does this mean for other platforms?Listen to this episode to hear my take on ALLL the tea, and to stay up to date with current shifts in the online space so we don’t get left behind!!  ShownotesWanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Apr 10, 2023
34 min
How to Build a Loyal AF Community Online
After launching my podcast last week… seeing all the shares, seeing the outrageous amount of downloads, and receiving such genuine and kind messages about how much you loved it…I feel so grateful. This experience has shown me how loyal of a community I really have here and how important this has been in the growth of my business and personal brand. So, today I'm sharing the things that have helped me build a loyal AF community of thousands of people… from the ground up! If you want a community filled with BFF clients and dream collaborations, and DM conversations that go far beyond cold pitches, this episode is for you! In this Episode, I Cover: How building my own loyal AF community has made my journey that much better!What even is a loyal community and why does it matter? Understanding that how you show up has the ability to change lives.How your personal brand is key in strengthening your community online! Leveraging a purpose that is greater than just yourself, in order to forge stronger connections in your business!How to speak “to” and “with” your people, instead of talking “at” them.Understanding how to dig deeper to strengthen your message and the depth of your relationships online!ShownotesWanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Apr 3, 2023
38 min
People Pleasers Guide to Setting Boundaries in Business
Today, I'm giving you a people pleaser's guide to setting boundaries in business without feeling like an asshole. We’ve all been there. You want to look like the nice, chill girl. So you let people walk all over you! This happens in life AND business all the time if you’re note careful. As women, we are conditioned to let things slide. Everyone else's needs come before our own. But i’m on a mission to stop the cycle for myself and i’m inviting you to join me. We’ll be digging in to HOW I know I haven't been setting boundaries in business and life. Spotting the problem is the first step in creating new habits! And then we’ll explore the concrete ways you can assert your boundaries in your business. We’re reclaiming the narrative with our nightmare clients. The headache they gave us turn into new strongholds in our contracts! Check out the Shownotes!Wanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Mar 27, 2023
35 min
Failing Forward: How Quitting and Failure is Key to Growth
A few years ago, I had no idea why failing is important for my growth. In fact, i'd do anything in my power to avoid failure. But I became the person I am today (an entrepreneur, podcast host, and That Brand Bitch) by embracing “failure.” We have grown up with this notion that quitting things is akin to murder. Literally. People protect you from failure your whole life. And they don't want you to quit because they’re afraid of the implications of being a “quitter.”  In reality though, I’ve found that quitting shit I hated and falling flat on my face has helped me become my truest self. It’s helped me lean into who I am and what I'm here for, and has given me this opportunity to truly learn through experience and lean into what I actually enjoy. If you never quit something, or redirect your efforts and priorities, that really shows that you’re falling into what other people likely are wanting you to do with your life. Maybe you haven't had the audacity to truly step into who you are and take a freaking risk. So this is why failing is important. You learn exactly who you are and what you stand for at your lowest points. Check Out The Shownotes!Wanna keep the conversation going? Have a spicy question or dilemma you want my perspective on? Hit me up on IG or send an email to [email protected]
Mar 27, 2023
35 min
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