Episode #3. Croatia's tourism: virtual tours, and success in sustainability with Lucijana Jerkovic from Tasting Eastern Europe

Episode #3. Croatia's tourism: virtual tours, and success in sustainability with Lucijana Jerkovic

24 minutes Posted Jul 16, 2021 at 5:00 am.

A little acquaintance with Lucijana Jerkovic and her work in the Croatian National Tourist Board

The biggest challenge Lucijana have had to deal with during her work for the Croatian National Tourist Board

How does the Croatian National Tourist Board deal with the pandemic

Why Croatia made an accent on virtual tourism, and how does the country benefit from it

How does this digitalization of tourism work

Ways to adapt tourism in Croatia to the pandemic, except digitalization

The main reasons why tourists should visit Croatia

How Croatia's tourism change in areas of mobility, tourism infrastructure, sustainability, and green tourism

Reflections about availability of a place for tourism in the pandemic world

Discussion about the EU Digital COVID Certificates and whether the way this solution is implemented can solve the tourism problem

The main merit of the Croatian National Tourist Board to make the country more attractive to foreign tourists

A favorite location of Lucijana in Croatia

Her favorite meal

Why does she love Croatia the most

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Show notes

The COVID-19 pandemic has changed the travel market beyond recognition. But don't be scared: it did not vanish, the travel market continues to develop!

In the podcast, we taste Eastern Europe talking to local entrepreneurs, officials, and other experts about how the region's tourism adapts to the demands of time and what it has to offer travel seekers.

Our today's topic is Croatia's tourism: virtual tours, and success in sustainability. We tasted this topic with Lucijana Jerkovic, a head of Global PR in the Croatian National Tourist Board.

Here are the timeframes of our talk:

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