Talking Realty
Talking Realty
Glen Whitten
How to Turn a Stale Listing Into a Sold One | Ep 44
35 minutes Posted Jun 20, 2025 at 6:00 pm.
Introduction to Refreshing Stale Listings
The Investor’s Innovative Idea
Implementing the Refresh Strategy
Creating a Visibility Boost
Psychological and Practical Benefits
Step-by-Step Refresh Process
Updating Photos and Descriptions
Adjusting Price and Disclosures
Effective Property Relaunch Strategies
Maximizing Social Media Impact
The Power of Whisper Campaigns
Handling Offers and Buyer Inquiries
Navigating MLS Rules and Refresh Timing
Dealing with Persistent Realtors
The Importance of Market Value
Conclusion and Final Thoughts
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Show notes
https://www.youtube.com/watch?v=HVFg4XehODQ
Is your listing stuck on the market with no bites? It might be time for a refresh. In this episode, Glen shares the origin story of his Listing Refresh Playbook—a powerful strategy that combines a temporary listing pull with new photos, updated pricing, a fresh description, and a strategically timed open house to reignite buyer interest.
You’ll learn:
Why a new MLS number triggers a visibility boost across 200+ websites
How to craft a fresh listing that feels truly new to buyers and agents
What to update (photos, description, price, disclosures) and why it matters
How to build buzz with an offer deadline, social relaunch, and whisper campaign
Why switching agents without changing your listing won’t help
How to use urgency and psychology to create the momentum you need
Whether you’re selling FSBO or working with a flat-fee broker, this episode is packed with insights to breathe new life into a stale listing.
Key Moments:
Key Resources:
Download the Ultimate Home Selling Toolkit
Listing Refresh Checklist – Page 92 of the Toolkit
Offer Deadline Strategy (Episode 15)
Should You Fire Your Realtor? (Episode 42)
Truth #1 Episode: Glen Whitten on home pricing in Ohio (Episode 6)
Truth #2 Episode: If your Ohio home isn’t selling, it’s overpriced. (Episode 7)
Contact Information:
Podcast Website: TalkingRealty.com
Ohio Property Group: OhioMLSFlatFee.com
Email: [email protected]
Associates Title Website
Ryan Phillips / Associates Title: 614 419 2418
Glen’s Blog
Book: “You Can Sell It” by Glen Whitten
Course: “Living To Listing” Complete Listing Prep
Glen’s Call Schedule
@OhioMLSFlatFee  
@ohmlsflatfee  
Ohio MLS Flat Fee
OhioMLSFlatFee
@ohiomlsflatfee