SynchStories
SynchStories
Synchtank
SynchStories is a podcast brought to you by the Synchtank team in London and NYC. We talk to music supervisors and other sync licensing professionals about the use of music in TV, film, advertising, video games and other media outputs.
Ep 32: Synchtank Summit Fireside Conversation with Hipgnosis Founder and CEO Merck Mercuriadis
As the Founder and CEO of Hipgnosis, Merck Mercuriadis has led the way in establishing music rights as an asset class. As part of last month's Data, Rights & Royalties Summit, Synchtank Marketing Manager Emma Griffiths caught up with Mercuriadis to discuss the booming catalog acquisition market, the value of music IP on a global scale, changing where the songwriter sits in the economic equation, and more. For more details head to synchtank.com/summit  
Jun 8, 2021
49 min
Ep 31: Synchtank Summit Panel: Royalties and FinTech – The Future of Payments in the Digital Age
As royalties become increasingly complex, artists and songwriters are demanding more transparency and faster payments. This panel, recorded at Synchtank's recent Data, Rights & Royalties Summit, looks at the the evolution of royalty statements, ‘real-time’ payments, the future of royalty advances, and the increasing need for sophisticated financial technology. Panelists: Jim Warner - COO, Centtrip Rory Bernard - CEO, Synchtank Milana Lewis - CEO, Stem Marcus Cobb - CEO, Jammber Moderator: Will Griggs - Chief Experience Officer, HIFI For more details head to synchtank.com/summit  
Jun 1, 2021
46 min
Ep 30: Synchtank Summit Panel: The Great Data Debate – How Do We Overcome the Industry’s Data Challenges?
From poor data management to a lack of standardization and system interoperability, the music industry is plagued by data issues. This panel, recorded at Synchtank's recent Data, Rights & Royalties Summit, discusses the barriers to better data hygiene as well as effective solutions and new initiatives. Panelists: Niels Rump - DDEX Secretariat Debbie Rose - President, Kokopelli Creative Music Publishing Richard Thompson - CIO, The MLC Jarrett Hines - Founder, Music Tech Works Moderator: Vickie Nauman - Founder and CEO, CrossBorderWorks For more details head to synchtank.com/summit  
May 25, 2021
51 min
Ep 29: Synchtank Summit Panel: Drowning in Data - How Are Systems Coping?
Music publishers and CMOs are facing unprecedented volumes of data and increasingly complex rights and royalty payments. This panel, recorded at Synchtank's recent Data, Rights & Royalties Summit, examines how royalty teams, societies and their systems are coping and addresses the need for robust, scalable technology. Panelists: Mick Hayes - Director of Product Management, ICE  Michael Lau - President, AIMP NY Chapter / Operations Committee Member, The MLC Janet Landrum - Royalties Specialist, Synchtank Matt Phipps-Taylor - CIO, peermusic Moderator: Emma Griffiths - Marketing Manager, Synchtank For more details head to synchtank.com/summit    
May 18, 2021
47 min
Ep 28: Best Practices for Managing  Your Catalog and Assets with Synchtank and Special Guest Attorney Erin M. Jacobson
In this webinar in association with the Music Business Association, we discuss the best practices for catalog and asset management to help rights holders maximise profits and reduce legal complications. Download the accompanying slides here. www.synchtank.com www.synchblog.com
Dec 13, 2019
1 hr 4 min
Video
Ep 27: The Business of Trailer Music with Position Music's Emily Weber
Want to learn more about the business of trailer music? Check out this recording from a recent webinar we hosted with Emily Weber, Position Music's VP of Creative Licensing - Trailers | Promos | International. We take a deep dive into the types of trailers out there, best practices for finding and pitching for trailer sync opportunities, emerging trailer music trends, and much more. Don't forget to head here to download the slides.
Oct 11, 2018
1 hr 5 min
Video
Ep 26: How To Earn More From Your Catalogue - Best Practices from Synchtank
Looking to generate more revenue from your catalogue? Last week we held a webinar in association with the Music Business Association where we looked at the best practices for monetizing audio assets. We were joined April Flores, Manager of Film and TV Synchronisation at our client Disney Music, who gave us insight into how the process works at one of the largest organisations in the world. Check out the webinar now, and don't forget to head here to download the slides.
Dec 11, 2017
1 hr 29 min
Video
Ep 25: Composer Ryan Elder on Creating the Weird and Wonderful Rick and Morty Soundscape
Rick and Morty is taking the world by storm. April's surprise season 3 premier drew more than 1.6 million viewers, and the show's fanbase is about as ardent as they come. We were recently lucky enough to chat to Ryan Elder, composer of the show's brilliantly bonkers music. To subscribe to the SynchStories Podcast via iTunes click here. For more great content check out Synchblog. 
Aug 19, 2017
33 min
Ep 24: The Essentials of Sync Licensing - 2017 Edition
Thanks to the popularity of our last webinar in association with our friends at Women in Music, we recently ran an updated version for 2017. In the following presentation we run through the basics of sync licensing, from tagging your music properly to finding and pitching for opportunities. To subscribe to the SynchStories Podcast via iTunes click here. For more great content check out Synchblog.
Apr 26, 2017
1 hr 9 min
Video
Ep 23: From Pitch to Placement: The Essentials of Sync Licensing
Check out this recording from our recent webinar in association with Women in Music. We run through the best practices for preparing your catalogue for licensing, tips for pitching successfully, building relationships with music supervisors, and much more. To subscribe to the SynchStories Podcast via iTunes click here. For more great content check out Synchblog.
Nov 17, 2016
53 min
Video
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