In this episode, I cover the biggest mistakes coaches make in their own training, such as training like a bodybuilder, not prioritising the right things, and why consistently trying to "optimise" is a bad idea.And then more importantly, what you can do to fix it.   And if you want more help building a brand, improving your coaching, and growing your business, you can join The Strong Coaching Academy to become a better coach and build a better business. My Instagram is Matt_Physiquecollective  Check out the Strong Coaching Academy HERE