Store Builder Podcast by Nexcess
Store Builder Podcast by Nexcess
Chris Lema - Liquid Web
"How can i take my eCommerce store to the next level?" We answer that question every episode with a little help from industry experts and successful store owners. Hosted by Chris Lema, The store Builders Podcast provides actionable advice for expanding your eCommerce empire.
Episode 20: How To Help Customers Add A Store To Their Existing Site
Description Not all online stores begin as stores. Blogs, social media accounts, and brands don’t spring from the ground fully-formed with goods to sell at the moment of inception. When your customers reach the point where they are ready to sell products, it will be your job to integrate purchasing options into an already-existing platform.  […]
Aug 8, 2019
24 min
Episode 19: How To Help Your Clients Grow With Paid Ads
Description If you are looking to find customers and expand your reach there are several ways to do that. One way is to generate quality content and attract traffic, increasing your website’s visibility. However, that process is long, slow, and requires the creation of a lot of content. What if there was a faster way […]
Aug 8, 2019
30 min
Episode 18: Different Types of Businesses You Should Partner With This Year
Description If you’ve been designing websites for a period of time, you’ve probably been approached with some offer of a partnership. It’s common for people and companies to want to request your services and offer you benefits that don’t take the form of traditional compensation. Maybe you have even extended some of these offers to […]
Aug 8, 2019
26 min
Episode 17: How To Run A Headache-Free Discovery Project
Description Starting a discovery project with a new client is an exciting time. You’re setting the scope of your work, building relationships, and uncovering a vision for a new project. There is a sense of anticipation and excitement as the work gets under way.   Just like anything else, there is a way for these projects […]
Aug 8, 2019
26 min
Episode 16: Leveraging User-Generated Content to Help Your Clients Sell More Products
Description There are many ways to market your online business and connect with your customers. Creating your own content is only one way of doing this. Another route you can take is sharing user-generated content with your customers. In today’s online marketplaces, customer reviews are more impactful than ever.  There are several things to consider […]
Aug 8, 2019
26 min
Episode 15: How to Optimize Product Pages for Conversions
Description The product page is one of the most important elements of the websites you will build. It’s more than a page with information about your products. It’s a place where you get to design the shopping experience for your visitors. It’s a place to tell your story. It’s a place where you can turn […]
Aug 8, 2019
27 min
Episode 14: How To Structure Your Store Building Services
Description It’s one thing to have your skill set and another thing entirely to know how to market your skills. How should your clients pay you? How much should you charge? What will the arrangement be?  There are many factors to consider when you’re trying to set up a sustainable online business. In this episode, […]
Aug 8, 2019
27 min
Episode 13: Security Considerations for Store Builders and Owners
Description How safe do you feel about your online store? Although there are many ways to secure your business, there are also significant risks associated with doing business online.  Many of us are aware of the risks and rewards of online business. But where should you start? This episode covers the practical habits that can […]
Aug 8, 2019
24 min
Episode 12: Small Site Tweaks That Have a Big Impact on Performance
Description In this episode of The Store Builders Podcast, we outline a few small decisions or technical tweaks you can make to generate a big improvement in store performance. Now, there are a lot of different ways we can define performance, but the tips that we share have implications for just about every metric your […]
Aug 8, 2019
31 min
Episode 11: Consulting Your Clients On New Product Launches
Description Many Store Builders think their job is just to build the store and hand the reins over to their clients, but if you want to increase your earning potential, you’ll become an expert in continuing to support them through their store or product launch. In this episode, we talk about a few of the […]
Aug 8, 2019
33 min