
Just posting doesn't get sales. A niche isn't just "20-40 y/o busy _____". Here's what actually turns likes & followers into a thriving online business.This week's topics:1. The level of niching most trainers miss 9:502. How I show up online as a female coach 16:113. The language shift to repel non-niche 26:194. Why just posting won't get you sales 35:28Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
Jul 12
51 min

Ready to give your business a boost in leads, traction and market awareness? If you're already on top of your content, clients and outreach - this might be your next step. This week's topics:1. Giveaways aren't just about the winner 20:272. The biggest reasons giveaways fail 23:353. How to structure your giveaway 27:364. The costs required to maximise it 40:57Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
Jul 5
49 min

Want to build your messaging, niche, marketing and sales so you end up with a full book of clients you love coaching? This ep is for you.This week's topics:1. What we'd do if we had to start as fresh PTs 9:302. Why sales/DMs scare so many trainers 29:343. Why you're frustrated with your niche 36:054. How to work with the clients you want 52:13Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
Jun 28
59 min

Finding it tough to get clients in this economy? Here's what's actually happening, and what you should do about it.This week's topics:1. Yes, people are still spending money 8:342. The risk/distrust around A.I. & automation 16:153. How the fitness/coaching industry changed 22:354. What personal trainers can do right now 39:45Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
Jun 21
52 min

This is the biggest obstacle we see for gym floor PTs making the online move.This week's topics:1. You're speaking to repel, not just attract 10:182. What are they really frustrated about? 18:413. One line that says exactly who you help 32:574. What happens outside of your coaching? 42:13Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
Jun 14
53 min

When is it time to make the leap, or maybe actually say "no"? If you're feeling uncertain about making a call, this episode is for you.This week's topics:1. When to move from the full-time job 12:122. How to make your own program templates 22:473. When to say "no" to a business decision 30:014. What clients care about on social media 40:47Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
Jun 7
52 min

Struggling to get follows or DM responses? Here's what you need to check off, before you boost your online coaching business with paid ads.This week's topics:1. When you are ready for paid ads? 4:022. Non-negotiable metrics to track 21:433. Why you get no DMs / follows 25:104. How much to spend & the stats to watch 32:29Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
May 31
44 min

We all know it's not as simple as upping prices to scale a business... but here's the deeper reason as to why that decision is so hard for so many personal trainers.This week's topics:1. We don't realise how we feel about money 6:052. Signs that show up in your business 19:123. What we would've done differently 22:364. The conversation that changes everything 27:52Become a Standout PT: AccessJoin our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
May 25
39 min

This is why you haven't moved from your gen pop client book, onto the more advanced and experienced clients you're looking for online. This week's topics:1. Why you're frustrated with your clients 16:112. Differences in programming priorities 27:013. The biggest difference with nutrition 33:314. Communication is the make-or-break 41:10Become a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
May 17
51 min

If you're a gym floor PT looking to make the move online, train the clients you want, and stand out amongst the sea of online coaches, this episode is for you.This week's topics:1. How to stand out on social media 8:252. Should you get a nutrition qualification? 22:373. How to separate your F2F & online coaching 28:234. When a client just isn't getting results 39:54Become a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
May 10
46 min
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