Go-to-Market Strategy Principles for First Time Founders in SaaS & B2B Software Industry.

One of they key factors of startup success for first time founders is how to develop a comprehensive go to market strategy to guarantee their success and taking them to product-market fit and also get them their first 10 customers.

many of the startup founders that I talked to are coming from technical engineering background and for them, the main challenge is not developing the product.

In other words, getting a comprehensive go-to-market strategy is coming way before your product development and MVP (Minimum Viable Product).

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Blog link: https://www.houmanasefi.com/post/go-to-market-strategy-principles-for-first-time-founders-in-saas-b2b-software-industry