Law firms are entering the second year of the pandemic trying to determine costs and revenue with foresight for Year 2 based largely on hindsight from Year 1. PP&C’s Yolanda Cartusciello and Jeff Miller discuss, in this edition of Solutions Delivered, the podcast of PP& Consulting, how law firms are likely to spend their financial resources and where they may cut back. They’ll discuss how the only certain thing is uncertainty and the impact of not knowing if and when firms will return to their office sp
Feb 17, 2021
20 min
Most law firms survived - and many even thrived - during Year 1 of the Pandemic. But what challenges will law firm executive directors have to confront as we move into Year 2? PP&C’s Yolanda Cartusciello discusses what law firms will be facing in 2021 with Scott Cocker, executive director of Modrall Sperling, on this edition of Solutions Delivered, the podcast of PP&C Consulting. How should firms handle a return to the office and other key issues such as morale, vaccines, office space, budgets and brandin
Feb 10, 2021
22 min
What is the best way for law firms to differentiate themselves? Start with the client experience. PP&C’s Michelle Murray shares with Tom Mariam what law firms can do to make their clients comfortable and satisfied from start to finish and want to come back for more.
Michelle discusses the significance of pleasantly surprising the client throughout the journey, and shares some examples including what lawyers can learn from the Ritz Carlton and Nordstrom’s, as well as the importance of client feedback.
Feb 3, 2021
23 min
PP&C’s Yolanda Cartusciello discusses the importance of client feedback and what clients are saying with the man who talks to law firm clients more than anyone: David Burgess, publishing director at Legal 500.
Find out why “the journey is as important as the destination” for lawyers and why “human skills,” especially listening, are a “differentiating factor” and even more critical to success than legal skills. What do clients most want their lawyers to know and understand? How do you get pr
Jan 13, 2021
30 min
Solutions Delivered, the podcast of PP&C Consulting, rings out the old – and rings in the new – year with a panel discussion featuring our own consultants Yolanda Cartusciello, Bob Robertson, Michelle Murray, & Tom Mariam with 2020 hindsight and 2021 vision.
What were the new trends most impacting law firms last year? Which ones will carry over into – and beyond – the new year? Did the pandemic change the world of law firms temporarily – or forever? What will be the keys to success in the new
Jan 6, 2021
29 min
Solutions Delivered, the podcast of PP&C Consulting, gets into the holiday spirit by presenting “The Holiday Turkey Approach to Campaign Marketing” with senior consultants Tom Mariam & Michelle Murray.
Preparing a marketing campaign is similar to preparing a turkey for Thanksgiving, Christmas, or any other occasion: you put a lot of work into it for the original meal but then reap the benefits by serving it many different ways into the future, just as campaigns can reach targets in many different for
Dec 16, 2020
24 min
This edition of Solutions Delivered, the podcast of PP&C Consulting, discusses business plans at law firms for practice groups and individual lawyers, as well as the firm itself.
PP&C’s Michelle Murray talks about their importance, what makes them effective, and how to engage lawyers in the process with Samara Abrams, Business Development Director at Shearman & Sterling, and Lauren Piccolo-Ingram, Managing Director for Client Development at Goodwin Procter. Get the best practices on practice group BD.
Dec 9, 2020
27 min
This edition of Solutions Delivered, the podcast of PP&C Consulting, looks at the increasing appetite law firms have developed for outsourcing many business functions, including marketing and business development. PP&C’s Bob Robertson discusses this evolving trend with Mike Raposa of RR Donnelly.
How has the pandemic changed attitudes at law firms for outsourcing key activities, including BD? What are the cost factors to determine whether to keep marketing in-house or outsource it? How do you manage it
Dec 2, 2020
29 min
Senior consultants Michelle Murray and Tom Mariam in this edition of Solutions Delivered, the podcast of PP&C Consulting, expand their previous conversation about client communications to discuss the key tools to use. From published articles to social media to videos and podcasts, law firms are using multimedia approaches to reach their clients about important business issues in a personal way. Find out which tools work best for which audiences and how to take full advantage of them together and separately.
Nov 25, 2020
23 min
Senior consultants Michelle Murray and Tom Mariam discuss, in this edition of Solutions Delivered, the podcast of PP&C Consulting, the importance of reaching out to clients and strengthening relationships. Find how law firms have changed their approach to marketing communications by focusing on key issues and finding new ways to deliver their lawyers’ insights to their most important constituents. Learn how to determine what clients really want to know from their lawyers and how to do so effectively.
Nov 18, 2020
23 min
Load more