<p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> On this episode of SmartBug on Tap, Jen Spencer shares the best Marketo add-ons for mid-sized business. <p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> Jen shares add-ons that will help: <ol> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> Your sales team see Marketo data without leaving your CRM</li> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> Your reps easily send and track template emails</li> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> You with your Account-Based Marketing efforts</li> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> And more!</li> </ol> <p style= "box-sizing: border-box; margin: 0px 0px 10px; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> Links Mentioned <ul> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> <a href= "https://docs.marketo.com/display/public/DOCS/Marketo+Sales+Connect"> Marketo Sales Connect</a></li> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> <a href= "https://docs.marketo.com/display/public/DOCS/Understanding+Ad+Network+Integrations"> Ad Network Integrations</a></li> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> <a href= "https://docs.marketo.com/display/public/DOCS/Retargeting+with+Web+Personalization+Data"> Retargeting</a></li> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> <a href= "https://docs.marketo.com/display/public/DOCS/Web+Personalization+Overview"> Website Personalization</a></li> <li style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-size: 13.3px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial;"> <a href= "https://docs.marketo.com/display/public/DOCS/Predictive+Content"> Predictive Content</a></li> </ul>

How Your Business Can Leverage CMS Hub

Welcome to SmartBug on Tap—your go-to podcast for actionable marketing insights, thought leadership, and expert strategies to elevate your brand's success. Hosted by the team at SmartBug Media, each episode features engaging conversations with industry leaders and SmartBug experts, tackling topics from creative alignment and strategic planning to leveraging tools like HubSpot for enterprise success.

Whether you're a marketing leader, a strategist, or a HubSpot power user, this podcast delivers practical advice you can apply right away. Tune in for stories of innovation, best practices, and SmartBug's unique approach to solving complex marketing challenges—served straight from the source.