On this episode of <em style= "box-sizing: border-box; color: #333333; font-family: 'Open Sans', Arial, sans-serif; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; background-color: #fcfcfc; text-decoration-style: initial; text-decoration-color: initial;"> SmartBug on Tap, Jen Spencer shares some recommendations on how to migrate a Marketo instance. Jen will share: <ol> <li> A few questions to work through with your team to help determine your goals. </li> <li> A short list of people who should know their roles in advance. </li> <li> How to deep clean your CRM to prepare for your migration </li> <li>How to organize your current marketing platform</li> <li>And more!</li> </ol> Links Mentioned <ul> <li><a href= "https://www.smartbugmedia.com/blog/marketo-migration-checklist"> Your Complete Marketo Migration List</a></li> <li><a href= "https://docs.marketo.com/display/public/DOCS/Setup+Checklist">Marketo's Setup Checklist</a></li> </ul>

Understanding the New Contextual Marketing Features in HubSpot

Welcome to SmartBug on Tap—your go-to podcast for actionable marketing insights, thought leadership, and expert strategies to elevate your brand's success. Hosted by the team at SmartBug Media, each episode features engaging conversations with industry leaders and SmartBug experts, tackling topics from creative alignment and strategic planning to leveraging tools like HubSpot for enterprise success.

Whether you're a marketing leader, a strategist, or a HubSpot power user, this podcast delivers practical advice you can apply right away. Tune in for stories of innovation, best practices, and SmartBug's unique approach to solving complex marketing challenges—served straight from the source.