Show notes
If you focus only on top-of-the-funnel, you won’t close any deals.
Lead nurturing further down the funnel is overwhelming, sure.
On this episode, I tell you all about 4 specific ways to nurture MQLs into SQLs.
What we talked about:
- Drip campaigns
- Email newsletters
- Event-based workflows
- Smart content
Check us out on Apple Podcasts here. And if you don’t use Apple Podcasts, here’s an alternative link.
