Wouldn't it be awful to spend hours each week on Instagram "marketing" and it ends up not producing any clients!?! This can easily happen if you don't have the basics down of the platform. In today's episode we're doing a quick dive into four major mistakes I've seen owners make on this Instagram that literally prevents them from getting clients. Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (01:50) - Pair Up Instagram and Facebook Long Term (02:40) - Not Knowing What Your Ideal Client Wants (03:35) - Posting Boring Stock Photo's (05:30) - Few Ways To Optimize Profile Page To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Ever hire someone you thought was going to be perfect for the job and 1 month later.... you figured out you wasted hours of your time training them and paid someone to just basically "hang out" with you for weeks. This happens to a lot of business owners, and if we can stack the deck in our favor to AVOID this, we want to do that! So today, Im going to go over 3 traits that every single great hire I've had displayed. And when you go through your next round of interviews make sure that your candidate has them to avoid hiring a bad fit. Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (00:35) - 5 Problems In Order For Business Owners (03:03) - Trait #1 : Proactive (04:45) - Trait #2: Loves Accountability (08:05) - Trait #3: Life Long Learner To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

After many years of business I can tell you this... their is one reason why people decide not to buy from you. And this is actually the MOST common objection. Understanding what this is and how to completely destroy it can be a very powerful tool for any small business. Lets dig in! Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (00:30) - My Unnatural Love For Facebook Groups (01:40) - The Massive Problem Of Scammers (03:00) - Solution To This #1 Objection (04:10) - How To Apply This To YOUR Business (06:00) - What If You Get Too Many Refunds? To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Most struggling small businesses are wasting thousands of dollars and hundreds of hours each year on marketing that draws ZERO new customers in. What if we could figure out what type of marketing was killing it and which ones were a flop at lightening speed? You'd probably want to know how to do that! So today Im going over a very simple document you can make to help you determine how well your marketing strategies are working, and when to pivot to trying something else. Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (00:40) - My Horrible Marketing Ideas In The Early Days (02:40) - How To Design Your Marketing Tracking System (06:05) - Mistakes With Multiple Lead Sources (07:30) - The Only Form Of Marketing That Can't Use This (08:40) - Recap Of System & Mistakes To Avoid To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

In my experience an attainable business in most towns can fall anywhere between the 100-300k after tax profit range. In today's episode, Im covering 10 different things that myself and many others have done to hit this mark. Sit back and enjoy the ride! Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (02:00) - Why Millionaires Can Lose It All & Still Get It Back (03:20) - Lose All The Excuses (04:30) - Reinvest In Yourself Through Self Development (05:25) - Hire A General Manager (07:00) - Have A Solid Bench For People That Quit (09:20) - Surround Yourself With The Right People (10:00) - Block Away "Thinking" Time To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Did you know every time you do a post on your personal Facebook page, only a very small portion of people actually see it? Today Im going to teach you how to game the system, and get around this to get a whole lot of eye balls on all the marketing posts you use here! Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (00:40) - Cold vs Warm vs Hot Leads (02:45) - Logistics Of Facebook Tagging (04:05) - Small Town Business Examples (06:25) - Last Minute Step - Do Not Forget This To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Who here has only 1 stop light in their town? Or have the closest Walmart two towns over? If this is you, then you know small town businesses can come with some pretty unique challenges. With that said, today we're digging into two of the most common marketing mistakes made in these types of businesses. Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (00:30) - My Small Town (Pop. 338) (03:00) - No Consistency Or Long Term Strategy (06:00) - Learn From Others That Already Did It (07:25) - Advantage Of Small Town Vs. City Business To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Ever had a past client who owed you a WHOLE lot of cash, and the minute you see them at the local Food Lion they suddenly pretend your a ghost? Its so comical, and customers dodging payment will always happen. But how do we reduce the amount of times we have to deal with this? If you have this same question, no worries! We're doing a deep dive into the topic with today's episode. Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (00:30) - My Friend "Mole" (02:55) - How To Prevent People From Not Paying (07:50) - Collecting From Someone Who's Already Gotten The Service To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Out of all of the paid advertising routes I can tell you with 100% honesty that this single platform is the WORST one to use if you have a traditional small town business. Im going to tell you what this is today, so you can avoid wasting all of your cash and instead which paid platforms would be better options! Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (01:00) - What Are All The Different Social Media Platforms (02:00) - Use A Variety Of Things To Market At Once (03:10) - Whats This Horrible Platform? (04:33) - Its All About The Targeting System (06:25) - With Any Marketing - Be Consistant To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Your parents would love to have your new business crash and burn.. just so they can tell you they told you so! Now when their constantly discouraging you from starting and growing the business it can 100% feel this way. Im going to tell you why I think this is happening, and more importantly what to do to silence all that noise to allow you to grow your business and have the life you want! Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US. He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner. Timestamps: (01:00) - Why My Own Dad Didn't Want Me To Start A Business (04:40) - Why Parents Typically Discourage Entrepreneurship (06:05) - Mental Pre-Frames & Why They're Important (07:00) - Be Around People That Already Have Businesses To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here