Send us Fan Mail In this episode of Skin Anarchy, Dr. Ekta Yadav sits down with Jack Jia of Musely to unpack one of the most misunderstood ideas in beauty: efficacy. In a market flooded with promises, this conversation cuts through the noise to ask a more fundamental question—what can skincare actually do? What emerges is a clear divide between perception and reality. Most products on the market aren’t designed to treat skin conditions at a biological level. By definition, they can’t. Once a ...