Skin Anarchy
Skin Anarchy
Ekta et al.
Creating Iconic Products and Intentional Beauty with Jaimee Holmes of Fel Beauty
31 minutes Posted Feb 9, 2026 at 3:00 pm.
Welcome And Lipstick Nostalgia
Jamie’s Career Journey In Beauty
Creating Category-Defining Icons
Noise, Differentiation, And Real Innovation
The Origin Story Of Kissy Lips
Trendsetting Versus Trend Chasing
Formula Deep Dive And Clean Standards
The Feel-Good Complex And Sensory Design
Engineering The Lip-Shaped Applicator
Ethical Design For Younger Consumers
What’s Next For Feel Beauty
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Send us Fan Mail In this episode of Skin Anarchy, Dr. Ekta Yadav sits down with longtime friend and beauty industry force Jaimee Holmes for an intimate conversation that marks a new chapter in her career—the launch of Fel. Known for shaping some of the most iconic products in prestige beauty, Holmes opens up about the personal experiences, creative pauses, and emotional clarity that ultimately led her to build something entirely her own. The episode traces Jaimee’s journey from her early days...