Some call it the "slum side" of Hougang. Others say it'll be hard to sell. So is The Florence Residences actually a bad buy or is the market underrating it?In this full investment review, we go beyond the gossip and dig into the real data: the developer's history, launch performance, resale numbers, and how Florence compares against other Hougang and Kovan projects. Whether you own a unit, are thinking of buying, or just want the honest picture, this one's for you.What we cover:00:00 Florence Residences Resale Review 2025 — Should You Buy, Sell or Hold?02:50 From 336 HUDC units to 1,410 — how Florence Residences came to be03:29 The developer's debt crisis — was buyers' money ever actually at risk?07:44 128 facilities and a boxing ring — is the "club condo" concept worth paying for?11:29 Only 54 units sold on launch weekend — how did it still end up fully sold?16:41 Florence launched cheaper than the OCR and District 19 average — good sign or red flag?18:30 Florence vs Affinity, Garden & Riverfront — which Hougang launch won at exit?20:05 Florence vs Kovan Regency, Kovan Residences & Kovan Melody — did resale beat new launch?26:54 4-bedders up 27.5% vs 1-bedders at 14.86% — why unit type makes all the difference30:15 Hougang Central's upcoming launch at $2,643 PSF breakeven — good or bad news for Florence owners?33:38 Buy, Sell or Hold? Our honest verdict on Florence Residences in 2025A 1,410-unit, 99-year leasehold mega development between Kovan and Hougang MRT — Florence Residences is one of the most debated projects in District 19. We separate the myths from the numbers so you can make an informed decision.💬 Own a unit at Florence Residences, or thinking of buying? Share your thoughts in the comments☎️ CONTACT US [email protected] ​https://wa.me/6585035503➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)

Affinity at Serangoon has been one of the most talked-about projects in District 19 and not always for the right reasons. Many say the first buyers paid too much, and that the project isn't worth entering today. But is that really the full story?In this in-depth investment review, we break down the actual numbers, transactions, and market performance of Affinity at Serangoon to help you decide if it still has upside or if you should look elsewhere.☎️ Looking to start on your investment portfolio? Contact us: https://wa.me/[email protected]➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)

Is freehold really worth the premium? We dive into the data and bust the biggest myth in Singapore property investing.For decades, Singaporeans have been told that freehold properties are the "safer" and "better" investment. But is that actually true? In this video, we break down what the numbers really say about freehold vs leasehold returns, rental yields, and long-term value.☎️ Looking to start your property investment portfolio? Contact us: https://wa.me/[email protected]➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)

Jadescape is one of the most searched mega developments in District 20 (Marymount/Bishan fringe) — strong convenience, strong branding… but for investors, the real question is: does the resale entry still give you a safe exit?☎️ Looking for a second opinion on your investment portfolio? Contact us: https://wa.me/[email protected]➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)

Hudson Place Residences is one of the most watched upcoming launches in One-North / Mediapolis (Media Circle)—because it’s aiming to capture a live-work-play tenant pool tied to Singapore’s innovation ecosystem.In this investment review, we break it down with a simple framework: entry price → holding power → exit plan.Looking for a second opinion on your investment portfolio? Contact us: https://wa.me/[email protected]➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)

Vela Bay is the first private condo in the new Bayshore precinct (District 16), located directly opposite Bayshore MRT on the Thomson, East Coast Line (TEL), a major draw for East-side upgraders and long-horizon investors.In this review, we break down what matters beyond the hype!Contact us if you would like to have a second opinion on your investment portfolio! https://wa.me/[email protected] ​➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)

Thinking about buying or holding The Garden Residences? We went deep—not just price charts, but the real story behind its launch, the drop, and what the exit looks like today.In this episode, we cover:• Project overview + why it had one of the highest land costs in OCR• What buyers were saying during the 2018 launch (and why sentiment mattered)• Why prices dropped, and whether “only 64 units sold” was actually that bad• Profit by unit type — how much each unit really made• The 3-bedder trap: affordable entry, painful exit?• First-mover advantage vs late buyers — who actually made more• Head-to-head comparison: Garden Residences vs Affinity at Serangoon vs Riverfront Residences• 2018 alternatives + “was resale next door smarter than new?• Holding since 2018 — is your money working hard enough?• Upcoming Hougang Central launch — what it could do to your resale• Our honest verdict: Buy/Wait/Avoid + Sell/Wait/Avoid

In this episode, JNA Investments breaks down Parc Esta through an investor lens: entry price vs nearby alternatives, rental demand and tenant profile, competition/supply risk, upside drivers, and the exit strategy you’ll need for a safe resale.

In this episode, we review Tengah Garden Residences through an investment lens, not just the launch hype. We break down what matters most: entry price, competition, rental story, and your exit plan.Looking for your next investment purchase and need a second opinion?☎️ Contact us at https://wa.me/[email protected] ​➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)

In this JNA Investments analysis, we break down the project’s investment potential through the lens that matters most: entry price → holding power → exit plan.What we cover in this video- Entry pricing reality: what you’re paying vs surrounding options (and why)- Tenant pool & rental demand: who rents here and what supports take-up- Project size risk: how large supply can affect competition and exit- Exit plan: who your next buyer is and what could cap upside- Best-fit buyer profiles: investor vs own-stay, and how to position your purchase timeline☎️ Want a second opinion on your investment portfolio?Contact us! https://wa.me/[email protected] ​➡️ GET OUR LATEST UPDATE HEREhttps://t.me/jnarealestate🔴 JOIN OUR COMMUNITYInstagram: @jna.realestate / @jervisisaiah_Spotify: Singapore's Real Estate, ExplainedFacebook: JNA Real EstateTiktok: @jna.realestate🏘 CHECK OUT OUR LISTINGS HEREwww.jnarealestate.sgJNA REAL ESTATE, SERVING GENERATIONS WITH EXCELLENCEDisclaimerJNA Real Estate is an independent team under the umbrella of Propnex Realty (Licence Number No.L3008022J)