<p>In this episode, Laura Cole invites long-time Vivial Customer and owner of <a href='https://www.srkconstruction.com/'>SRK General Construction</a>, Scott Knese, to join her for a conversation about how he has used digital marketing over the years to grow his business. <br/><br/>Based out of St. Louis, MO, Scott started his business in 2011, and right off the bat, he knew that if he wanted to bring in more business he would need to invest an effort into marketing. After trying to do it on his own for a while, he determined he needed to partner with people that know the ins and outs of marketing.  That is when he found Vivial.  </p>

Ep. 13 | What is Better for Local Businesses—DIY Marketing, Full-Service Digital Marketing Agency, or Somewhere In-Between?

Welcome to Simply Connected, a Vivial podcast series designed to help local business owners learn digital marketing tips, tricks, and insights from industry experts that will help you find and engage with customers online. Vivial, a digital marketing agency, has partnered with hundreds of thousands of local businesses, big and small, across thousands of industries to ensure they are found online using digital marketing.  Your host for this series is Laura Cole, Vivial's V.P. of Marketing. Laura has worked with local businesses over the last 20 years to plan, develop, and implement strategies to grow their business. From the height of traditional media to the introduction of digital marketing and the evolution of mobile, she has seen it all. To learn more about Laura Cole, find her on LinkedIn. In each episode, Laura will invite experts to join her as she dives into different aspects of digital marketing. From text messaging and social media best practices to content marketing and SEO hacks, this series will give you actionable insights that will help you drive sales, engage with your customers and stay "Simply Connected."