<p>Tune into this episode to learn: </p><ul><li>How to target a niche customer base </li><li>How Klaus transitioned from a marketing agency to an art gallery </li><li>The intricacies of running a business with a physical storefront and online business </li><li>What qualities Klaus look for in partnerships with various artists</li></ul><p>For more on Pretty Portal and show notes: <a href="https://www.shopify.com/blog/pretty-portal-targeting?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast">https://www.shopify.com/blog/pretty-portal-targeting?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast</a>  </p>

How Vitaly Grew Without Relying on Ads

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.