Retail media is rewriting the rules of marketing, and Cyndi Loza is here to break it all down. As Senior Editor at Path to Purchase Institute, she shares what brands need to know about AI, shopper behavior, and why in-store still matters more than you think. Cyndi also reflects on her journalism roots, defining influence, and navigating work-life balance as a parent and professional. Episode Highlights How retail media is reshaping the marketing funnelWhat shoppers really want in-storeThe rol...