If you're looking to enhance your coaching business and build meaningful relationships with your audience, this episode is a goldmine of inspiration and actionable tips. My guest in this episode is also a guide by your side for building a new relationship with food and exercise!Jillian Beck Rogers is a certified health and life coach. She specializes in helping busy professionals break the habit of comfort eating to create new relationships with food, regain their health and energy, and love their bodies.Jillian shared valuable insights on stress eating, the impact of stress on your eating habits, and the importance of addressing underlying issues rather than using food as a crutch for relaxation.She also discussed her strategies for acquiring new coaching clients, which include leveraging social media, networking, and participating in local activities and women's groups.We dove into the world of social media, with Jillian sharing what's been working for her on IG. She emphasizes the power of genuine connection, personal stories, and well-written captions to drive engagement with potential new clients.Don’t Miss Inside This Episode: The importance of mindful eating: enjoying food or feeling comforted by it is not inherently a bad thing.Effective strategies for acquiring clients that don't always look like business networking: leveraging local activities, women's groups, and social media for a fun and low-pressure approach.The value of genuine engagement on social media and the importance of personalized communication in building authentic relationships that organically lead to clients self-selecting to work with you.Creating impactful content for your coaching businesses, including sharing personal stories, well-written captions, and experimentation with different post formats on Instagram.The value of using personalized video messages in emails to build relationships and trust with potential clients.Links and products mentioned in today's episode:Bombomb video messagingAlternative to BombBomb that I use: SendSpark.comUse coupon code SCALEYOURSELF to get a 10% discount on SendSpark.comMarisa Corcoran, the founder of The Copy Chat and The Copy Confidence Society.Book recommendation: Atomic Habits by James Clear.Get your free copy of Jillian's 9 Healthy Snack & Breakfast Ideas for Meal Prep About Jillian Beck-RogersJillian Beck-Rogers is a Certified Health and Life Coach whose mission is to help busy professionals stop turning to food for comfort and start loving their bodies again. She helps people transform their relationships with food and exercise so they can have the energy and confidence they crave.Jillian's WebsiteJillian Health & WellnessConnect With Jillian on SocialFind Jillian on Instagram: @jillianbeckrogersJillian on LinkedIn: @jillianbeckrogersAbout Your HostMelissa Brown, MD - Coach, Author, Speaker, Teacher, and...

In this episode, I sit down with holistic business coach, Michele Parad, to discuss the importance of choosing your content pillars and aligning them with your purpose and unique perspective. We explore the concept of "founder market fit" and dive into the power of tapping into intuition and thinking differently. Don't miss the insights on conscious marketing, personal branding, and the significance of sharing vulnerable stories in content creation. Don’t Miss Inside This Episode: Discover the importance of the holistic approach to you and your business. What is the Founder Market fit and how does that apply to your business? What to focus on instead of the pain points for your ideal customer avatar. Learn about the holistic method of creating content pillars in your business. What's the one thing to focus on before you create any content? Hear how to make yourself truly uncopyable as one of your pillars. You are unique and no one will have all the same stories, experiences, and opinions as you do--use these unique traits of yourself to truly stand out from the crowd. Don't miss the mic drop moment when Michele shares the one key takeaway that she hopes all listeners walk away with. Links and products mentioned in today's episode: Michele's What Is Your Brilliance Archetype Quiz and Archetype Embodiment Guide Michele's Sell Your Brilliance program Book recommendation: Gene Keys by Richard Rudd. About Michele Parad As a Holistic Business Coach, Michele helps entrepreneurs launch and grow their mission-driven businesses, live their best possible lives, and increase their impact and prosperity through mastery of their S.E.L.L. Method. Michele's Website MicheleParad.com Connect With Michele on Social You can find Michele at @michele.parad on IG. About Your Host Melissa Brown, MD - Coach, Author, Speaker, Teacher, and Podcast Host. After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing. Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged by the amount of content they need to create for marketing their business and this can lead to overwhelm and giving up on their dreams. There's such a ripple effect when a dream dies, so Melissa is on a mission to help coaches and solopreneurs overcome the overwhelm when it comes to content creation so they keep those dreams alive. Your content can impact massive amounts of people and positively change the world. You've got content in there inside you; let's get it out into the world. Check out these social media sites: She's Got Content Facebook group: Facebook Twitter Instagram Get your <a href="https://shesgotcontent.com/content" target="_blank"...

My guest for this episode is Mindi Trimble who mentors students through the college application process. Mindi and I discuss the similarity between the process of students standing out through their personal statements and unique experiences, and how this mirrors the journey of entrepreneurs and coaches as they niche down their businesses and nail their messaging to stand out. Mindi offers her students advice and guidance to help them through this time and these principles can also be applied to the content creators' journey, too!Don’t Miss Inside This Episode: How an overstretched waistband from a pair of pantyhose became a defining moment for my guest!Discover how to stand out and make your content unique, using strategies shared by a college prep mentor.Gain insights into the power of regular moments of reflection.Learn about why you want to develop your own 'Word Closet' and how that helps your content and copy.Don't miss the wisdom of the colors--blue sky and green and gold statements and what they represent in your content.Mindi's 4-D framework to help her students with their college prep and hint--this can also be applied to creating a content plan for you, too.Links and products mentioned in today's episode:Mindi's Goodies exclusively for podcast listeners: Be sure to check out the Bubble Wrapped College Planning Timeline and Mindi's upcoming events.Marisa Corcoran: Check out the Copy Confidence Society to learn just what to say when someone asks you what you do, and how to write uncopyable words for all things in your business. Mindi and I met through participating in Marisa's Copy Confidence Society and her Intentional Icons program.Lyn Fairchild Hawks--Blue Sky and Gold CoinsBrittany Herzberg--The Case Study Queen mentioned by Mindi in this episode.About Mindi Trimble:Described as “the bubble wrap of life &amp; college coaching,” Mindi Trimble encourages college-bound students to POP with fun, stress-relieving ideas for navigating their educational journeys using the Majorly Determined method inside her multi-year Accepted Academy program.She then makes sure her students don’t POP under pressure by coaching them through carefully chosen coursework and self-directed experiences—all culminating in personality-filled applications that get put in the ‘yes’ pile.Besides increasing acceptance rates, working with Mindi has been known to yield college financial offers ranging from five to thirty times her students’ investment in her programs. When not singing her students’ praises, Mindi is flexing her Phi Beta Kappa-from-UC Berkeley skills at trivia nights, hiking with her family and German Sheagle, or using her formal opera training to make up silly versions of soprano arias.&nbsp;Mindi's WebsiteFind Mindi's website here: MindiTrimble.comMindi's free goodies for podcast listeners.Connect With Mindi on SocialConnect with Mindi on Instagram: @minditrimblementoringAbout Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she...

How does a Board-certified psychiatrist become a business mindset coach for Christian mompreneurs? Celia Varghese listened to that inner voice that whispered to her that she had finally found the place where she was called to serve.And once she said yes to this special calling -- this niche where she felt right at home, she has consistently put together the pieces of her coaching business to serve a community of her just-right people.One of the first things she quickly discovered is to serve her audience with resources that mompreneurs can consume in the nooks and crannies of their busy day. A compelling lead magnet quiz has been the answer to building Celia's email list. This tool serves her audience by helping them identify their specific entrepreneurial God-given gifts.Listen to Episode 31 of The She's Got Content podcast where Celia describes her journey of finding her niche and developing her lead magnet quiz for her mompreneur audience.Don’t Miss Inside This Episode: Learn about the importance of listening to your inner voice and the impact it has on the success of your business. If there's a voice inside you that's telling you something's not right--listen to it. Likewise, that voice can tell you when you're on the path to your life's purpose.Why coaches will want to consider creating a lead magnet quiz instead of the usual PDFs, eBooks, or worksheets. The conversion rate that Celia is experiencing with her quiz is well above the industry standard for other forms of lead magnets.The most important thing you'll want to nail down with clarity before you begin creating your quiz. Once you have this information solidly down, the rest of the quiz-creating process falls into place.Learn what type of quizzes perform the best for coaches. Also, discover how to easily segment your audience through your quiz results and how this helps you write more effective emails tailored to each specific segment.Links and products mentioned in today's episode:Linda Sidhu Quiz Lab--This was the mentor and the course that Celia used for creating her quiz for Christian Mompreneurs.Celia's quiz: What is your God-given entrepreneurial gift?About Celia VargheseCelia is a board-certified psychiatrist with training in cognitive behavioral therapy and psychodynamic psychotherapy. She is also a certified life coach.&nbsp;Celia has integrated all of these skills and her career experiences to become a business mindset coach for Christian mompreneurs.As a mama of one, Celia’s mission is to help all you Christian female mompreneurs navigate motherhood and business without sacrificing yourself and your faith.Celia's WebsiteMindset Coach MD Celia's quiz can also be accessed right from her home page on her website.Connect With Celia on SocialCelia on Instagram: @MindsetCoachMDEmail Celia at [email protected] Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged

Imagine you're embarking on a long-distance hike in an unfamiliar wilderness. Your goal is to reach a beautiful mountaintop that offers breathtaking views.Along the way, you come across a signpost with clear markers indicating the path and distance to your destination. You follow these markers, one by one, step by step, knowing that each one brings you closer to your ultimate goal.In this analogy, the signposts represent the clear action steps provided in a course. Just like the hiker, learners need these markers to guide their progress and ensure they stay on track toward transformation.Join me with guest, Sarah Shoop, to explore the 3 essential ingredients your online course needs to power-up and ensure your students take action and get the ultimate transformation.Don’t Miss Inside This Episode: Discover the secret ingredients for transforming your courses into action-driven experiences that leave a lasting impact on your learners. Dive into the 3 essential elements expert trainer Sarah Shoop swears by.Ever wondered why some courses fizzle out while others inspire meaningful change? Sarah Shoop shares her game-changing techniques to keep your audience engaged, motivated, and eager for more.Learn why less is more with online learning. And how you can actually add more into your course without overwhelming your students.Discover how to tap into different learning styles for all learners to achieve the highest possible rate In helping your students achieve the transformation you promise.Links and products mentioned in today's episode:Download the Checklist for Course Engagement to gain access to the tool that will empower you to take your courses to the next level. Get ready to supercharge your skills, captivate your learners, and embark on a thrilling journey of growth and success.About Sarah Shoop (Bio)Meet Sarah Shoop, an education enthusiast who is passionate about creating captivating lessons. With an impressive 20-plus years of teaching and corporate training experience under her belt, she's perfected the art of simplifying complex ideas while supporting coaches in creating online courses that bring transformations to their clients.As a seasoned course designer, Sarah is all about crafting informative and entertaining content that truly comes to life. She loves incorporating interactive and engaging elements into her courses, ensuring that the material stays etched in the minds of your clients. Sarah has an in-depth knowledge of learning theories and effective instruction principles, allowing her to create courses that guide students toward achieving their goals.Sarah's WebsiteSarahShoop.comConnect With Sarah on SocialSarah is not on social media. The best place to connect with her is through her website. She personally answers all emails through her contact page.About Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged by the amount of content they need to create for marketing their business and this can lead to overwhelm and giving up on their dreams.&nbsp;There's such a ripple effect when a dream dies, so Melissa is on a mission to help coaches and solopreneurs overcome the overwhelm when it comes to...

If your niche is one that people tend to think of only at certain times of the year or even only once a year, how do you reach your audience and keep them engaged? Listen to my interview with Hayla Folden who I've dubbed The Health Insurance Whisperer.Hayla helps entrepreneurs, solopreneurs, and small business owners understand health insurance. She breaks it down in such a way that you can finally understand what type of coverage you need and she helps you access it.She also helps her clients fully understand what to expect when they need to use their health insurance so there are no unexpected surprise charges threatening to break the budget.Hayla uses Instagram to educate and engage her audience. She invites them to connect on a more personal level through IG so she can help them more individually.While health insurance is not the sexiest topic, it's a very important one. Hayla has figured out how to reach her ideal clients, engage them with relatable posts and educate them so they trust her and want to work with her. Listen to this episode to hear how she does that.Don’t Miss Inside This Episode: Discover how Hayla uses Instagram as her content playground to educate her audience about health insurance throughout the year.Learn Hayla's unique approach to finding what works for her and for her audience to keep the engagement going all year long. (Even when insurance coverage isn't top of mind at the time.)Hayla shares her secrets for finding the perfect health insurance plan for entrepreneurs and others working for themselves without feeling overwhelmed. From customized coverage to understanding the fine print, she's got you covered with all things health insurance.Links and products mentioned in today's episode:Hayla's Better Doctor Playbook. Get your free copy of the exact process Hayla uses for herself and her family to find the best doctors for any medical condition.Check out aligned marketing in Jade Francesca's interview in She's Got Content podcast Episode 23.About Hayla FoldenReady to find your best health insurance without frustration? Then you need Hayla Folden in your corner...In addition to finding a health insurance plan that works with your current doctors, Hayla creates a safe space to ask all of your questions so you finally understand how it works. She’s making health care simple.When not traveling the country with her husband in an RV, you can find this former public health worker watching reruns of Gilmore Girls and consuming inappropriate amounts of black coffee.Hayla's WebsiteHaylaFolden.comConnect With Hayla on SocialConnect with Hayla on Instagram @Hayla_FoldenAbout Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged by the amount of content they need to create for marketing their business and this can lead to overwhelm and giving up on their dreams.&nbsp;There's such a ripple effect when a dream dies, so Melissa is on a mission to help coaches and solopreneurs overcome the overwhelm...

Join me on this week's episode and find out what the advantages are for coaches to share their expertise through the podcasting medium.Don’t Miss Inside This Episode: Learn how podcasting can give your coaching business a competitive advantage.Discover how podcasting allows you to reach a broader audience.Explore the convenience and accessibility of podcasting and the reasons why your potential leads prefer podcasting to video.Hear how podcasting opens doors for opportunities that expand your professional network and visibility within the coaching niche.Links and products mentioned in today's episode:The Podcast Kit and Caboodle Giveaway. The event goes live on July 17th, and you can be notified FIRST when it's available. Click the link and head over to find out how you can go to the front of the line to get access first.About Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged by the amount of content they need to create for marketing their business and this can lead to overwhelm and giving up on their dreams.&nbsp;There's such a ripple effect when a dream dies, so Melissa is on a mission to help coaches and solopreneurs overcome the overwhelm when it comes to content creation so they keep those dreams alive.Your content can impact massive amounts of people and positively change the world. You've got content in there inside you; let's get it out into the world.Check out these social media sites:She's Got Content Facebook group:FacebookTwitterInstagramGet your FREE Never Run Out of Content Ideas Tool Kit/WorkbookThanks for listening!Thanks so much for listening to this podcast. It means the world to me to have you here on this journey! If you got value from this episode, please share it on social media, and recommend it to your business besties.Please leave feedback or questions about this episode in the comment section below.Subscribe to the podcastIf you want to be notified every time a new episode is published, you can subscribe to the podcast on Apple Podcasts, Spotify, Google Podcasts, or your favorite podcast platform. You can also subscribe from the podcast apps on your mobile device.Leave us a review on Apple PodcastsIf you have a minute, please leave an honest review on Apple Podcasts.&nbsp;I am so grateful for the time and effort it takes to rate and review this show and I would love to give you a shout-out as the next Content Creator of the Week when I read your review of the show.

In this episode, I'm going to show you how to come up with endless ideas for compelling content that your ideal audience will absolutely love. You'll never run out of content ideas in the future when you master how to do a brainstorming session and collect all your ideas in a place where you can access them in the future.I'll tell you the secrets to set yourself up for success so you generate the most ideas during your designated time. It's important to plan this time with certain strategies in mind so you're not heading down rabbit holes that are not productive paths.Additionally, ideas are lost too often because content creators have no one set place to put their ideas. Start with a designated content container and always put your content ideas into that one place. This way, you'll always have plenty of accessible sparks and ideas for coming up with magnetic new content for your audience whenever you want.Tune in to this episode to learn how to produce an endless content stream for your business.Don’t Miss Inside This Episode: How to set up your brainstorming sessions so you'll be able to create the most ideas for your future content.Discover how to remember the most important ways to set up for content idea success using the acronym, CONTENT.One surprising place to mine for content creation ideas that will guarantee your audience will love what you write about. HINT-they've already shown you what they like there.How to use Amazon to spark ideas for coaching groups and digital products.Links and products mentioned in today's episode:If you liked these tips for content creation, head over to ShesGotContent.com/content and get your ToolKit/Workbook to "Never Run Out of Content Ideas."About Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged by the amount of content they need to create for marketing their business and this can lead to overwhelm and giving up on their dreams.&nbsp;There's such a ripple effect when a dream dies, so Melissa is on a mission to help coaches and solopreneurs overcome the overwhelm when it comes to content creation so they keep those dreams alive.Your content can impact massive amounts of people and positively change the world. You've got content in there inside you; let's get it out into the world.Check out these social media sites:She's Got Content Facebook group:FacebookTwitterInstagramGet your FREE Never Run Out of Content Ideas Tool Kit/WorkbookThanks for listening!Thanks so much for listening to this podcast. It means the world to me to have you here on this journey! If you got value from this episode, please share it on social media, and recommend it to your business besties.Please leave feedback or questions about this episode in the comment section below.Subscribe to the podcastIf you want to be notified every time a new episode is...

How can content creation be like creating a big pot of homemade tomato sauce?In this episode of the She's Got Content podcast, my guest, Health Coach, Fitness Instructor, and College Professor Christiane Schroeter, explains the similarities between making a big batch of homemade tomato sauce and high-quality content pieces.Christiane discovered she had plenty of perfectly good content in the wrong social media platform where it wasn't being utilized effectively. So she created a system to showcase this great content in audio, video, and text formats and send it all out into the world to do its work.Discover how Christiane grew her audience reach and her health coaching business with this strategy. With plenty of actionable tips and inspiration, this episode is a must-listen for anyone looking to up their content game.Don’t Miss Inside This Episode: Learn how to create a high-quality piece of content, then repurpose it across multiple platforms to increase traffic to your website and build engagement with your audience.Discover how AI tools such as Chat GBT can assist you in creating content for your email newsletter and social media platforms.Gain valuable insights into how a small business entrepreneur can find flexibility and adjust course to create a more efficient and successful content marketing strategy.Unlock the secrets of creating engaging and high-quality visual content for Instagram, along with tips on how to use this content to start and grow a podcast that brings more value to your listeners.Links and products mentioned in today's episode:"Content Repurposing: Unlock Your Inner Happy Healthy Hustler" Christiane's free guide to her content repurposing strategy so you can become a happy, healthy hustler, too.About Christiane SchroeterAre you ready for your daily dose of positivity?Christiane from Hello Happy Nest empowers you to start your happy healthy hustle and kickstart your Journey to Wellness! As a Food &amp; Health Coach, she has transformed the lives of thousands of students! With her doctorate in Health Economics, her publications on food labeling &amp; obesity, and her expertise as a fitness instructor, she has a wide area of experience.Christiane's WebsiteHello Happy NestConnect With Christiane on SocialInstagram @hello.happy.nestTikTok @hello.happy.nestHappy Healthy Hustle Podcast Facebook @HelloHappyNestConnect with Christiane on LinkedInChristiane's YouTube ChannelAbout Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.Melissa believes that coaches have the

In this week's episode of the She's Got Content podcast, host Melissa Brown interviews Sarah Whitbread, a web copy and brand voice specialist from the UK. Sarah shares tips on crafting an unforgettable online presence and being confident in your authenticity through her three C's of courageous web copy.We discuss the importance of having a strong brand voice, understanding who you are through your values and goals, and the benefits of working with a copywriting expert to create effective web copy.Tune in to learn how you can create an uncopyable online presence with your web copy so you can attract your just-right clients.Don’t Miss Inside This Episode: Discover the three C's to crafting courageous web copy so you can create your own uncopyable online presence that converts ideal clients.Find out what's the one most important variable that you must get clear on first or any piece of your copy will miss its mark.How imposter syndrome might show up when you're thinking about writing copy and what you can do about it.Hear how Sarah weaves pop culture into web copy to help her clients have a truly uncopyable website.Links and products mentioned in today's episode:Sarah's free Stand Up and Sell Out Swipe files are a web copy mini-masterclass.Rachel Luna's book, Permission to Offend; The Compassionate Guide for Living Unfiltered and UnafraidAbout Sarah Whitbread:Sarah Whitbread, Webcopy, UX and Brand Voice Specialist, is devoted to helping you craft an unforgettable online presence—so you truly have the confidence to stand up, and show the world who you are.Sarah knows a sensational site will give you the courage to unleash your uniqueness—and liberate your life’s work. Her secret? Fearless, unapologetic webcopy that captures your voice in a way no one else can.Sarah honed her craft under copy giants Alex Cattoni, Laura Belgray and Stefan Georgi. She’s an English graduate from Goldsmiths, University of London and has a First Class in Graphic Media from UCA. Before finding her calling as a copywriter, she worked for over a decade in the creative industry as a graphic designer and illustrator—but now it’s her words that paint an irresistible picture for her clients.When not bringing your uncopyable message to light, you can spot this Renaissance woman flouncing around castles in the UK’s glorious Garden of England, or throwing colors on a canvas in her studio.Sarah's WebsiteCheck out Sarah's beautiful website at SarahCopy.com. You, too, can have a gorgeous website with copy that speaks to your ideal audience -- just like Sarah. Keep the 3 C's in mind when you're creating your web copy!Connect With Sarah on SocialConnect with Sarah on LinkedInConnect with Sarah on InstagramAbout Your HostMelissa Brown, MD&nbsp;- Coach, Author, Speaker, Teacher, and Podcast Host.After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches...