This week we chat with <a href="https://www.linkedin.com/in/adamrpollack/">Adam Pollack</a> from <a href="https://www.rodeocpg.com/">Rodeo CPG</a> on the importance of defining your customer early and how it can help you make better decisions for your brand in the future.&nbsp;
 
Show Notes:&nbsp;
<ul>
 <li>My email: <a href="mailto:adam@rodeocpg.com" target="_blank">adam@rodeocpg.com</a> | our handle on IG:&nbsp;@rodeocpg</li>
 <li>Newsletter: https://rodeocpg.ck.page/subscribe</li>
 <li>Customer Persona Worksheet: https://www.rodeocpg.com/knowledge-share/customer-persona-outline</li>
 <li>Superhuman Video: https://www.youtube.com/watch?v=19WpIbBhxJU</li>
 <li>Product Market Fit Calculator: https://foodbevy.com/product-market-fit-calculator/&nbsp;</li>
</ul>

The Right Time For A Food Scientist

This podcast is for emerging brands in the food and beverage space looking for a snack-sized podcast that goes deep into one problem and gives founders actionable steps to better their business.