SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations
SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations
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Battling Digital Marketing Fraud with Rich Kahn
32 minutes Posted Jan 6, 2025 at 1:00 pm.
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Today, we’re joined by Rich Kahn, Co-Founder and CEO of Anura, an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. We talk about:



  • Why digital marketing is a hot spot for fraudsters
  • The numerous benefits of reducing fraud
  • How to increase Return on Ad Spend (ROAS)
  • Who is taking better advantage of AI: fraudsters or those battling fraud?